Great Question vs Typeform Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Great Question | Typeform | |
|---|---|---|
| Starts at | $129/mo | $39/mo |
| Number of plans | 2 | 4 |
| Free plan | — | |
| Free trial | ||
| Pricing model | per-seat | flat-rate |
Self-serve
- Interviews, scheduling, surveys, prototype testing, blind studies
- Observer rooms, unlimited observer seats
- Centralized participant panel
- Segment and filter participants
- Automated incentives
- CSV import
- Centralized AI Repository
- Highlights and AI tagging
- Highlight & video reel creation
- Project synthesis
- Project synthesis
- Encrypted data, GDPR DPA
- Research participants
- Video storage
- Help center & email (24/6)
- Integrate with Slack, Figma, and 50+ tools
- User Interviews B2C + B2B participant panel
Enterprise
Popular- Interviews, scheduling, surveys, prototype testing, blind studies
- Observer rooms, unlimited observer seats
- Focus groups, card sorting, tree testing
- Round robin & rolling scheduling
- Salesforce, Snowflake, Qualtrics, Databricks integrations
- AI moderation
- Centralized participant panel
- Segment and filter participants
- Automated incentives
- CSV import
- External CRM sync
- Candidate eligibility rules
- Centralized AI Repository
- Highlights and AI tagging
- Highlight & video reel creation
- Project synthesis
- AI global synthesis
- Ask AI
- MCP
- Global synthesis
- Project synthesis
- Encrypted data, GDPR DPA
- Granular access control, SSO & SCIM
- Custom consent, data retention
- Research participants
- Video storage
- Help center & email (24/6)
- Customer Success Manager, SLAs
- Concierge migration, custom terms
- Integrate with Slack, Figma, and 50+ tools
- User Interviews B2C + B2B participant panel
- HIPAA compliance at every step of the research process
Basic
- 100 responses/mo included
- 1 user
- Unlimited typeforms
- AI-powered form creation
- Conditional logic
- Webhooks & integrations
Plus
- 1,000 responses/mo included
- 3 users
- Remove Typeform branding
- Custom subdomain
Business
- 10,000 responses/mo included
- 5 users
- Drop-off rates
- Conversion tracking
- Priority support and live chat
Growth Flow
Popular- 10,000 responses/mo included
- 5 users
- Enrich 1,500 responses /mo
- Ask AI and Smart Insights
- Contacts & Automations add-on included for free
- Multi-language forms
- Salesforce integration
- Email and text (SMS) follow-ups
- Priority support and live chat
Great Question vs Typeform FAQ
- Which one is cheaper?
- Typeform is the cheaper option, starting at $39/mo vs $129/mo for Great Question.
- Can I use either one for free?
- Typeform has a free plan. Great Question doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. Great Question uses per-seat pricing, while Typeform goes with flat-rate. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Great Question: Sits in the mid-market range for dedicated research ops platforms — not trying to compete on price with lightweight tools like Maze, but not as expensive as full enterprise suites. They're targeting teams serious enough about research to pay for a dedicated platform but not yet locked into a big-vendor relationship. Typeform: Typeform sits in the premium tier of the form-builder category — they're not competing with Google Forms on price, they're competing on experience and brand. Against Jotform or Tally, they're the 'design-forward' option that charges accordingly, targeting teams where form UX is a product decision, not an afterthought.
Still deciding? See the best Great Question alternatives or the best Typeform alternatives, ranked with verified pricing.
Keep tabs on both.
We'll monitor pricing changes for Great Question and Typeform and let you know when something moves.