Gumroad vs Thinkific Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Gumroad Thinkific
Starts at Custom $54/mo
Number of plans 1 4
Free plan
Free trial
Pricing model usage-based flat-rate

Gumroad

$0/mo
  • 10% + $0.50 per transaction for all sales through your profile or direct links to your customers
  • 30% per transaction when new customers find and buy from you through our discover marketplace
  • No more tax headaches - we handle everything
  • Simplified global selling - we manage international tax compliance
  • More time for creating - less time dealing with paperwork

Basic

$54/mo
  • Unlimited courses
  • 1 community
  • Sell digital products
  • eCommerce essentials
  • Abandoned-cart emails
  • Sales and student dashboards
  • Custom domain

Start

Popular
$109/mo
  • Live cohorts and coaching
  • Completion certificates
  • Assignments and quizzes
  • Bundles, upsells, and payment plans
  • Memberships and subscriptions
  • HTML and CSS editor

Grow

$219/mo
  • Removes Thinkific branding
  • 3 communities
  • Group orders and B2B sales
  • Invoicing
  • Phone and priority chat support
  • API access and webhooks
  • Student engagement reports

Thinkific Plus

Custom
  • Dedicated end-to-end support
  • AI teaching assistant
  • Single sign-on (SSO)
  • Learning paths and SCORM
  • CRM Integrations
  • Generous user capacity
  • Custom roles and additional administrators
  • Custom analytics dashboards
  • Branded mobile app

Gumroad vs Thinkific FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Gumroad has a free plan. Thinkific doesn't — though they do offer a free trial.
How do they charge?
Different approach here. Gumroad uses usage-based pricing, while Thinkific goes with flat-rate. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Thinkific: Thinkific sits mid-to-premium in the course-platform space — pricier than Teachable's entry point but cheaper than enterprise LMS players. They're courting serious course creators and small education businesses who've outgrown DIY tools but aren't ready for a full corporate LMS spend.

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