Gumroad vs Toast Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Gumroad Toast
Starts at Custom $69/mo
Number of plans 1 6
Free plan
Free trial
Pricing model usage-based hybrid

Gumroad

$0/mo
  • 10% + $0.50 per transaction for all sales through your profile or direct links to your customers
  • 30% per transaction when new customers find and buy from you through our discover marketplace
  • No more tax headaches - we handle everything
  • Simplified global selling - we manage international tax compliance
  • More time for creating - less time dealing with paperwork

Starter Kit

$0/mo
  • Cloud-based point of sale
  • Hardware configuration incl. 1 terminal
  • Additional add-ons available

Point of Sale

$69/mo
  • Cloud-based point of sale
  • Custom hardware configuration
  • Additional add-ons available

Build Your Own

Custom
  • Perpetual inventory management
  • Easy integrated payroll and tips manager
  • Automated inventory
  • Employee benefits
  • Employee scheduling
  • Guest marketing, loyalty and gift cards
  • Pair with hardware setup of your choosing

Save money by bundling POS and Toast Payroll

$69/mo
  • Payroll essentials
  • Basic scheduling
  • Other team management tools you may want for your business, including Restaurant Insurance powered by NEXT^†, Vestwell 401(k)^ and Toast Pay Card and PayOut§

Point of Sale

$90/mo
  • Cloud-based point of sale
  • Custom hardware configuration
  • Additional add-ons availible

Build Your Own

Custom
  • Perpetual inventory management
  • Supplier management
  • Online ordering and delivery
  • Guest marketing, loyalty, and gift cards
  • Employee scheduling
  • Easy integrated payroll 
  • Employee benefits
  • Pair with hardware setup of your choosing

Gumroad vs Toast FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
How do they charge?
Different approach here. Gumroad uses usage-based pricing, while Toast goes with hybrid. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Toast: Toast sits in the mid-market for restaurant tech — not as cheap as Square for Restaurants, not as enterprise-heavy as Oracle MICROS. The $0 entry tier is a direct shot at Square's free POS, while the Retail tab signals they're quietly expanding beyond their core restaurant identity to compete with Lightspeed and Shopify POS.

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