Hevo vs Census Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Hevo pricing Census pricing
Starts at $299/mo Custom
Number of plans 4 4
Free plan
Free trial
Pricing model hybrid usage-based

Price is one row. To weigh the features too, use our feature comparison template →

Free

$0/mo
  • 1-hour scheduling
  • Up to 5 users

Starter

$299/mo
  • Up to 10 users
  • 150+ connectors
  • dbt integration
  • SSH/SSL
  • 24*7 email & live chat support

Professional

Popular
$849/mo
  • Unlimited users
  • Hevo APIs for Pipeline automation
  • Reverse SSH
  • Add-ons available!

Business Critical

Custom
  • Streaming Pipelines
  • Role Based Access Control
  • Single sign-on
  • Multiple Workspaces
  • VPC Peering
  • Advanced security certificates

Free

$0/mo
  • 500,000 monthly active rows (MAR) for connections
  • 3,500 monthly active rows (MAR) for activations
  • 5,000 monthly model runs (MMR) for transformations

Standard

Popular
Custom
  • Unlimited users
  • 15-minute syncs
  • 700+ fully managed connectors
  • 200+ fully managed activation destinations
  • Integration for dbt Core
  • Role-based access control
  • Access to Fivetran REST API
  • Access to SSH tunnels for encryption

Enterprise

Custom
  • 1-minute syncs
  • Fivetran Activations' Audience Hub
  • Enterprise database connectors
  • Custom roles
  • VPN tunnels (annual contract only)
  • SCIM/user provisioning
  • Pick any cloud provider (GCP, AWS, Azure)
  • Hybrid deployment option

Business Critical

Custom
  • Customer-managed keys for encryption
  • PCI DSS Level 1 certification
  • Private networking options

Hevo vs Census FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
How do they charge?
Different approach here. Hevo uses hybrid pricing, while Census goes with usage-based. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Hevo: Hevo sits mid-market — pricier than bare-bones ETL tools or open-source options, but cheaper than enterprise players like Fivetran at similar volume tiers. They're going after teams that want managed ELK without enterprise sticker shock, betting on the $299-849 range as the sweet spot for growing data teams. Census: Census plays in the middle-to-premium band of the reverse ETL space, priced to compete with Hightouch rather than DIY scripts or cheap connectors — they're betting on being the polished, enterprise-ready option rather than the budget pick. The custom-quote-everything approach signals they're chasing mid-market and enterprise data teams, not self-serve solo users.

Still deciding? See the best Hevo alternatives or the best Census alternatives, ranked with verified pricing.

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