HeyGen vs api.video Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| HeyGen pricing | api.video pricing | |
|---|---|---|
| Starts at | $29/mo | Custom |
| Number of plans | 5 | 2 |
| Free plan | ||
| Free trial | — | |
| Pricing model | hybrid | usage-based |
Price is one row. To weigh the features too, use our feature comparison template →
Free
- 3 videos per month
- Videos up to 1 min
- Access to Avatar IV
- Standard video processing
- 500+ Stock Video Avatars
- 1 Custom Video Avatar
- 30+ languages
Creator
Popular- Videos up to 30 mins
- 1080p video export
- Extended Avatar IV video generation
- Fast video processing
- Unlimited Photo Avatars
- Watermark removal
- Voice Cloning
- 175+ languages and dialects
- Credit rollovers
Pro
- Videos up to 30 mins
- 4K video export
- Extended Avatar IV video generation
- Faster video processing
- Unlimited Photo Avatars
- Watermark removal
- Customizable monthly usage
- Edit & proofread translation script
- Access to all Advanced AI models
Business
- Videos up to 60 mins
- 4k video export
- Faster video processing
- 2x more concurrency than Pro
- 5 Custom Video Avatars
- Scale your brand and centralize assets
- SAML/ SSO
- Centralized billing
- Flexible top-up or auto-reload credits
- Add team members for $20/seat/month
- Workspace collaboration
- Video draft commenting & editing
- Invites & team management
- Interactive Video (Quizzes, Links, more)
- SCORM Export
- LMS Integrations
- Integrations with n8n, Make, Hubspot & Zapier
Enterprise
- Flexible video generation
- No video duration max
- 4k video export
- Fastest video processing
- Highest concurrency
- Multi-workspace control
- Proofreader seats for video translation
- Centrally manage roles and access
- Enterprise-grade security & privacy
- SCIM User Provisioning
- Team Member MFA
- Commercial terms
- Priority customer support
- Dedicated customer success manager
- Tailored onboarding
- Enterprise Community access
- Invoice billing
Pay as you go
- 100 Upload API calls/min
- 200 Write API calls/min
- 500 Read API calls/min
- Audit Logs (up to 5 days)
- No isolated storage
- No security review
- 99,999% SLA
- Public Terms
- Payment options: Credit card, Apple Pay, SEPA (on request), Monthly billing
Enterprise plan
- 200 Upload API calls/min
- 1000 Write API calls/min
- 2500 Read API calls/min
- Audit Logs (up to 60 days) & Domain Referrer
- Isolated storage available
- Security review included
- 99.999% SLA + SLA credits
- Signed MSA, SLA, DPA
- Payment options: Wire transfer, Annual billing, Payment schedules
HeyGen vs api.video FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Different approach here. HeyGen uses hybrid pricing, while api.video goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. HeyGen: HeyGen sits mid-market — pricier than bare-bones AI avatar tools but cheaper than enterprise video platforms like Synthesia at scale. They're courting prosumers and growing marketing teams who've outgrown free tools but aren't ready for a full enterprise video stack. api.video: Free encoding is a clever wedge against competitors like Mux or Cloudinary who charge for processing, making api.video look cheap on-ramp even though storage and delivery costs still accumulate the same way. They're courting developers and lean teams who want to test video infrastructure without a card-required trial, betting usage-based transparency wins over flat SaaS pricing.
Still deciding? See the best HeyGen alternatives or the best api.video alternatives, ranked with verified pricing.
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