HoneyBook vs HubSpot Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

HoneyBook pricing HubSpot pricing
Starts at $39/mo $20/mo
Number of plans 3 4
Free plan —
Free trial —
Pricing model flat-rate hybrid

Price is one row. To weigh the features too, use our feature comparison template →

Starter

$39/mo
  • Unlimited clients and projects
  • Invoices and payments
  • Proposals and contracts
  • Calendar
  • All professional templates
  • Client portal
  • Basic reports
  • Up to 2 live lead forms
  • HoneyBook AI

Essentials

Popular
$59/mo
  • Scheduler
  • Automations
  • QuickBooks Online integration
  • Up to 2 team members
  • Up to 10 live lead forms
  • SMS reminders
  • Remove “Powered by HoneyBook”
  • Standard reports
  • HoneyBook AI

Premium

$129/mo
  • Unlimited team members
  • Priority support
  • Multiple companies
  • Advanced reports
  • Unlimited live lead forms
  • HoneyBook AI

Free

$0/mo
  • Free Marketing tools
  • Free Sales tools
  • Free Service tools
  • Free Content tools
  • Free Data tools
  • Free Revenue tools

Starter

$20/mo
  • Free tools with increased limits
  • Email marketing
  • Live chat
  • Agent Hub
  • Agent Builder
  • Simple marketing automation
  • CRM segments
  • Ad management
  • Data Agent

Professional

$890/mo
  • Marketing studio (BETA)
  • AEO (BETA)
  • Content Agent (BETA)
  • Nurture Agent (BETA)
  • Social media
  • Video creation & editing

Enterprise

$3600/mo
  • Multi-touch revenue attribution
  • Lookalike Segments (BETA)
  • Customer journey analytics
  • Email approvals
  • Limit access to content and data
  • Behavioral event triggers and reporting

HoneyBook vs HubSpot FAQ

Which one is cheaper?
HubSpot is the cheaper option, starting at $20/mo vs $39/mo for HoneyBook.
Can I use either one for free?
HubSpot has a free plan. HoneyBook doesn't — though they do offer a free trial.
How do they charge?
Different approach here. HoneyBook uses flat-rate pricing, while HubSpot goes with hybrid. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. HoneyBook: HoneyBook sits mid-to-premium in the creative-freelancer CRM space — pricier than bare-bones invoicing tools like Wave, but cheaper than full agency ops suites, aiming squarely at wedding vendors, photographers, and consultants who want an all-in-one hub instead of stitching together five tools. HubSpot: HubSpot is the premium play at the top end, even if the entry price looks like the cheap option. The $7/seat Starter and a free CRM undercut Salesforce and Pipedrive on the way in, but a $890 base plus a $3K onboarding fee puts Professional well above mid-market rivals, so they're betting that all-in-one convenience justifies the spend.

Still deciding? See the best HoneyBook alternatives or the best HubSpot alternatives, ranked with verified pricing.

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