Hootsuite vs Publer Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Standard
- Schedule unlimited social posts*
- Generate posts and images with AI
- Respond to messages from one inbox
- Monitor your brand and competitors
- Social accounts
- User seats
- Departmental organization
- Notification management
Professional
Popular- Manage unlimited social accounts
- Automate inbox replies and workflows
- Forecast social trends up to 90 days ahead
- Build custom performance reports
- Social accounts
- User seats
- Departmental organization
- Notification management
Advanced
- Review and approve content with your team
- Assign and auto-route messages to the right team members
- Coordinate content and customer care
- Measure team performance and efficiency
- Social accounts
- User seats
- Departmental organization
- Notification management
Enterprise
- Prove the impact of social with advanced analytics
- Uncover trends across social, digital, and AI with advanced listening
- Secure access with single sign-on (SSO)
- Stay compliant with custom compliance solutions
- Social accounts
- User seats
- Departmental organization
- Notification management
Free
- 1 user
- 1 workspace
- 3 social accounts (except 𝕏)
- 10 scheduled posts per account
- 25 saved drafts
- 24-hour post history
- Free trials on paid features
- Linkie integration
Professional
Popular- Unlimited scheduling & drafts
- Schedule 1st comments & threads
- Unlimited media storage
- Unlimited workspaces
- Unlimited RSS automations
- Eternal posts history
- Trending posts & news
- Twitter / X integration
Business
- All in Professional
- Unlimited AI prompts
- Analytics insights & reports
- Best times to post
- Competitor analysis
- Hashtag suggestions & analytics
- Spintax-powered post recycling
- Access to Publer API
Enterprise
- All in Business
- Higher volume discounts
- 1:1 onboarding
- Prioritized support
- Unlimited daily posting
- Early access to new features
- Expedited feature requests
- Bank/wire transfer payments
Hootsuite vs Publer FAQ
- Which one is cheaper?
- Publer is the cheaper option, starting at $5/mo vs $99/mo for Hootsuite.
- Can I use either one for free?
- Publer has a free plan. Hootsuite doesn't — though they do offer a free trial.
- How do they charge?
- Both use a per-seat model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Hootsuite: At $99-$399/mo Hootsuite sits mid-to-premium in the social management space — pricier than scrappy tools like Buffer but cheaper than enterprise suites like Sprinklr. They're chasing established marketing teams who want a trusted name over startups hunting for the cheapest scheduler. Publer: Publer is firmly in the budget-to-mid tier, undercutting tools like Buffer and Hootsuite on base price while still offering a credible feature set. They're going after cost-conscious SMBs and freelancers who've outgrown free tools but can't justify $50–$100/mo for a scheduling platform.
Still deciding? See the best Hootsuite alternatives or the best Publer alternatives, ranked with verified pricing.
Keep tabs on both.
We'll monitor pricing changes for Hootsuite and Publer and let you know when something moves.