IFTTT vs SerpApi Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

IFTTT pricing SerpApi pricing
Starts at $2/mo $25/mo
Number of plans 3 6
Free plan
Free trial —
Pricing model flat-rate usage-based

Price is one row. To weigh the features too, use our feature comparison template →

Free

$0/mo
  • 2 Applets
  • Standard Applet speeds
  • DIY or use published Applets
  • Unlimited Applet runs
  • Free mobile app access
  • Simple no-code integrations
  • 30-day onboarding support

Pro

Popular
$2/mo
  • 20 Applets
  • Fastest Applet speeds
  • Multi-action Applets
  • Webhooks
  • Twitter Applets
  • Increased rate limits
  • Exclusive triggers and actions
  • Customer support

Pro+

$8/mo
  • Unlimited Applets
  • AI services
  • Connect multiple accounts
  • Use queries and filter code
  • Prioritized customer support

Starter

$25/mo
  • 1,000 searches per month
  • 200 throughput per hour

Developer

$75/mo
  • 5,000 searches per month
  • 1,000 throughput per hour

Production

Popular
$150/mo
  • 15,000 searches per month
  • 3,000 throughput per hour
  • U.S. Legal Shield

Big Data

$275/mo
  • 30,000 searches per month
  • 6,000 throughput per hour
  • U.S. Legal Shield

Free

$0/mo
  • 250 searches per month
  • 50 throughput per hour

Enterprise

Custom
  • Custom searches per month
  • Custom throughput per hour
  • U.S. Legal Shield
  • ZeroTrace Mode
  • Priority support

IFTTT vs SerpApi FAQ

Which one is cheaper?
IFTTT starts lower at $2/mo, compared to $25/mo for SerpApi.
Can I use either one for free?
Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
How do they charge?
Different approach here. IFTTT uses flat-rate pricing, while SerpApi goes with usage-based. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. IFTTT: At under $3-9/month, IFTTT is priced like a hobbyist tool, not a business platform — cheap enough to be an impulse buy, which makes sense since it's competing for consumer mindshare against Zapier's business-first pricing. They're not trying to win enterprise workflows; they're trying to keep DIY automation fans from churning to a free alternative. SerpApi: They're mid-market for scraping APIs — pricier than raw DIY scraping setups but cheaper than enterprise data providers, positioning as the reliable managed option for teams that don't want to maintain their own scraping infra. No free trial is a notable gap versus competitors who lead with a trial to reduce eval friction.

Still deciding? See the best IFTTT alternatives or the best SerpApi alternatives, ranked with verified pricing.

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