Instantly vs Reply.io Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Instantly pricing Reply.io pricing
Starts at $47/mo $89/mo
Number of plans 4 3
Free plan — —
Free trial —
Pricing model hybrid hybrid

Price is one row. To weigh the features too, use our feature comparison template →

Growth

$47/mo
  • Unlimited Email Accounts
  • Unlimited Email Warmup
  • 1000 Uploaded Contacts
  • 5000 Emails Monthly
  • Chat Support

Hypergrowth

Popular
$97/mo
  • Unlimited Email Accounts
  • Unlimited Email Warmup
  • 25 000 Uploaded Contacts
  • 125 000 Emails Monthly
  • Premium Live Support

Light Speed

$358/mo
  • 500 000 Emails Monthly
  • 100 000 Uploaded Contacts
  • SISR System

Enterprise

Custom
  • 500 000+ Emails Monthly
  • 100 000+ Uploaded Contacts
  • Private Deliverability Network

Email Volume

$159/mo
  • Email Automation
  • LinkedIn Automation
  • Calls & SMS Automation
  • Email warmup
  • Unlimited emails
  • 50 Live data credits/month
  • Up to 200 Website visitors reveals /mo
  • Anti-spam & deliverability suite

Multichannel

Popular
$89/mo
  • Email Automation
  • WhatsApp (Semi-Automation)
  • Any Channel via Zapier Step
  • Unlimited active contacts
  • Email warmup
  • Unlimited emails
  • 50 Live data credits/month
  • Up to 200 Website visitors reveals /mo
  • Anti-spam & deliverability suite
  • Onboarding with the CSM
  • Team Performance Report
  • Channel Efficiency Report
  • Export CSV stats

Hire Jason AI SDR

$500/mo
  • 24/7 Operations
  • Realtime contacts search
  • Intent signals
  • AI personalization
  • AI-generated responses

Instantly vs Reply.io FAQ

Which one is cheaper?
Instantly starts lower at $47/mo, compared to $89/mo for Reply.io.
Can I use either one for free?
Neither has a free plan. But Reply.io offers a free trial.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Instantly: Instantly sits in the mid-market lane — cheaper than all-in-one sales engagement platforms like Outreach or Salesloft, but priced above bare-bones warmup-only tools. They're clearly courting the cold email/agency crowd who want deliverability infrastructure without paying enterprise SaaS prices. Reply.io: Reply.io sits mid-market — not a cheap Woodpecker/Lemlist knockoff, but nowhere near Outreach or Salesloft enterprise pricing either. The $500/mo AI SDR tier is clearly aimed at poaching budget from companies about to hire a junior SDR, positioning the bot as cheaper than a $50k+ salary.

Still deciding? See the best Instantly alternatives or the best Reply.io alternatives, ranked with verified pricing.

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