Justuno vs OptinMonster Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Justuno OptinMonster
Starts at $39/mo $7/mo
Number of plans 4 4
Free plan
Free trial
Pricing model usage-based flat-rate

Always Free

$0/mo
  • 1 Team Seat
  • 1 Live Workflow
  • Default Segments

Lite

$39/mo
  • 10 Team Seats
  • 3 Custom Workflows
  • Live Chat Support
  • Standard Onboarding

Flex

Popular
$99/mo
  • Account Strategist
  • Custom Segments
  • Custom Properties
  • Visibility Boost
  • Personalized Onboarding

Enterprise

Custom
  • Enterprise Hub
  • Custom Team Roles
  • Cross-Domain Reporting

Basic

$7/mo
  • All Campaign Types
  • 700+ Easy To Personalize Templates
  • Page Targeting
  • Time on Site and Page Triggers
  • Scroll/Interest Triggers
  • Optin and Success Views
  • MonsterLeads™
  • Real Human Support
  • Basic Marketing Integrations
  • Unlimited Campaigns and Subscribers

Plus

$19/mo
  • A/B Testing
  • Device Targeting
  • Content Locking
  • MonsterEffects™ & MonsterSounds™
  • Yes/No Forms and Multiple Views
  • Full Analytics Reporting
  • Advanced Integrations

Pro

Popular
$29/mo
  • Exit Intent® Technology
  • Revenue Attribution
  • Countdown Timers
  • Smart Tags™
  • Click to Load Campaigns
  • Referrer Targeting
  • Cookie, JS, and Query Targeting
  • Campaign Scheduling
  • Webhooks
  • Zapier and Uncanny Automator Integrations
  • Google Analytics
  • Remove OptinMonster Badge
  • Pro Integrations
  • 2 Sub-Accounts

Growth

$49/mo
  • Geolocation Targeting
  • New vs. Returning Visitor
  • OnSite Retargeting®
  • Follow-up Campaigns®
  • Integrations with Shopify, WooCommerce, Magento, Easy Digital Downloads, MemberPress and more!
  • Coupon Wheel Campaigns
  • Success Scripts
  • Custom Branding
  • Custom JavaScript
  • eCommerce Integrations
  • Unlimited Sub-Accounts

Justuno vs OptinMonster FAQ

Which one is cheaper?
OptinMonster is the cheaper option, starting at $7/mo vs $39/mo for Justuno.
Can I use either one for free?
Justuno has a free plan. OptinMonster doesn't — though they do offer a free trial.
How do they charge?
Different approach here. Justuno uses usage-based pricing, while OptinMonster goes with flat-rate. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Justuno: At $39–$99/month for a conversion optimization and lead capture tool, they're priced accessibly against heavier platforms like Klaviyo or Attentive — clearly gunning for mid-market ecommerce brands that want more than a basic popup tool without enterprise-level spend. OptinMonster: Those introductory prices look scrappy-cheap, but renewal rates ($210–$1,470/yr) put them squarely mid-market — not a budget tool, not enterprise. They're competing hard against Privy and Sleeknote, targeting SMB marketers who want power without a developer.

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