KnowBe4 vs Bitdefender GravityZone Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| KnowBe4 | Bitdefender GravityZone | |
|---|---|---|
| Starts at | Custom | Custom |
| Number of plans | 2 | 0 |
| Free plan | — | — |
| Free trial | — | — |
| Pricing model | per-seat | N/A |
SAT Foundation
- Unlimited Phishing Security Tests
- Phish Alert Button
- Phishing Reply Tracking
- Social Engineering Indicators (SEI)
- Automated Security Awareness Program (ASAP)
- Automated Training Campaigns
- Security 'Hints & Tips'
- Assessments
- AI-Selected Phishing Templates
- AI-Recommended Optional Learning
- KnowBe4 Learner App
- Content Manager
- Multilingual SCORM Packages
- Upload Your Own Training Content
- Foundation Training Library (200+ pieces of content)
- Industry Benchmarking
- Reporting
- Audit Log
- User Provisioning via Active Directory or SCIM Integration
- SSO/SAML Integration
- Smart Groups
- Multi-tenant support
- 1st Party Integrations (All KnowBe4 products)
- Risk Score powered by SmartRisk Engine
- Global Technical Support
- Compliance Plus (Optional Add-on)
- PhishER™ Plus (Stand-alone product or optional to add-on)
- KnowBe4 Student Edition (Optional add-on)
SAT Advanced
Popular- Unlimited Phishing Security Tests
- Phish Alert Button
- Phishing Reply Tracking
- Social Engineering Indicators (SEI)
- Automated Security Awareness Program (ASAP)
- Automated Training Campaigns
- Security 'Hints & Tips'
- Assessments
- AI-Selected Phishing Templates
- AI-Recommended Optional Learning
- KnowBe4 Learner App
- Content Manager
- Multilingual SCORM Packages
- Upload Your Own Training Content
- Foundation Training Library (200+ pieces of content)
- Advanced Training Library (1000+ pieces of content)
- USB Drive Test
- Physical QR Code
- Callback Phishing
- Industry Benchmarking
- Reporting
- Audit Log
- User Provisioning via Active Directory or SCIM Integration
- SSO/SAML Integration
- Smart Groups
- Multi-tenant support
- Security Roles
- Reporting API
- 1st Party Integrations (All KnowBe4 products)
- 3rd Party Integrations (Cornerstone)
- Graph API
- User Event API
- Webhook API
- Risk Score powered by SmartRisk Engine
- Monthly Email Exposure Check (EEC Pro)
- PasswordIQ
- Second Chance
- AI Defense Agents (AIDA)
- Global Technical Support
- Compliance Plus (Optional Add-on)
- PhishER™ Plus (Stand-alone product or optional to add-on)
- KnowBe4 Student Edition (Optional add-on)
- SecurityCoach™ (Optional Add-on)
KnowBe4 vs Bitdefender GravityZone FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Neither has a free plan.
- How do they charge?
- Check each product's pricing page for the latest details on how billing works.
- Which one is a better deal?
- Depends on what you need. KnowBe4: At $1.63–$2.40/seat/month for Foundation, KnowBe4 sits in the mid-market range — not the cheapest (Proofpoint Security Awareness and Cofense can run higher, smaller players like Curricula ran lower before acquisition), but they're trading on brand recognition and content depth rather than price. They're going after orgs that want a known vendor with audit-ready reporting.
Keep tabs on both.
We'll monitor pricing changes for KnowBe4 and Bitdefender GravityZone and let you know when something moves.