Leadpages vs Swipe Pages Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Leadpages Swipe Pages
Starts at $10/mo $29/mo
Number of plans 6 3
Free plan
Free trial
Pricing model flat-rate flat-rate

Starter

$10/mo
  • 5 pages
  • 1 custom domain
  • 4K AI credits/mo

Pro

Popular
$29/mo
  • 25 pages
  • 1 custom domain + SSL
  • Custom slugs
  • API access
  • 5 GB storage
  • 1 blog
  • 90-day analytics
  • 12K AI credits/mo
  • MCP connector

Business

$49/mo
  • 50 pages
  • 2 custom domains + SSL
  • 2 blogs
  • 12-month analytics retention
  • 20K AI credits/mo

Grow

$99/mo
  • Unlimited traffic
  • Unlimited pages
  • 4 custom domains + SSL
  • A/B testing (manual)
  • Dynamic text replacement
  • Lead enrichment (2K IP/mo)

Optimize

Popular
$199/mo
  • Unlimited pages
  • Smart Traffic (AI routing)
  • Click + scroll heatmaps
  • Auto-personalization
  • 10 active integrations
  • 24-month analytics

Scale

$399/mo
  • Full auto-optimization
  • Team seats + workspaces
  • Dedicated CSM

Startup

$29/mo
  • Conversions
  • Custom Domains
  • Traffic
  • Landing Pages
  • Funnels

Marketer

Popular
$69/mo
  • AMP
  • Conversions
  • Custom Domains
  • Traffic
  • Landing Pages
  • Funnels
  • Conversion Optimized Templates
  • Smart Pages
  • Saved Templates
  • AI Assistant
  • Version History
  • Server Side A/B Testing
  • Dynamic Text Replacement
  • Analytics & Conversion Tracking
  • Zapier Integration
  • Direct Integrations
  • Lead Notifications
  • Lead Magnet Delivery
  • Multi-step Forms
  • Hosting with SSL & CDN
  • Unsplash Images
  • Ecommerce - Stripe Checkouts
  • Full Chat & Email Support

Agency

$149/mo
  • AMP
  • Conversions
  • Custom Domains
  • Traffic
  • Landing Pages
  • Funnels
  • Conversion Optimized Templates
  • Smart Pages
  • Client Subaccounts
  • Team Members
  • Global Blocks
  • Global Scripts
  • Global Webhooks
  • Saved Templates
  • AI Assistant
  • Custom Fonts
  • Version History
  • Server Side A/B Testing
  • Dynamic Text Replacement
  • Analytics & Conversion Tracking
  • Zapier Integration
  • Direct Integrations
  • Lead Notifications
  • Lead Magnet Delivery
  • Multi-step Forms
  • Hosting with SSL & CDN
  • Unsplash Images
  • Ecommerce - Stripe Checkouts
  • Full Chat & Email Support

Leadpages vs Swipe Pages FAQ

Which one is cheaper?
Leadpages starts lower at $10/mo, compared to $29/mo for Swipe Pages.
Can I use either one for free?
Neither has a free plan. But Leadpages and Swipe Pages offer a free trial.
How do they charge?
Both use a flat-rate model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Leadpages: At $10 entry, Leadpages undercuts Unbounce and Instapage badly, positioning itself as the budget-friendly landing page tool — but the jump to $399/mo for Scale shows they're also chasing bigger accounts who'd otherwise look at pricier all-in-one platforms. It's a low-friction entry with a long tail aimed at squeezing more out of accounts as they grow. Swipe Pages: Sitting in the low-to-mid range of the landing page builder space, undercutting Unbounce and Instapage while still asking more than bare-bones tools like Carrd. They're clearly chasing performance marketers and small agencies who want conversion-focused features without paying premium-tier prices.

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