Loops vs Benchmark Email Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Loops pricing | Benchmark Email pricing | |
|---|---|---|
| Starts at | $49/mo | $19/mo |
| Number of plans | 3 | 3 |
| Free plan | ||
| Free trial | — | — |
| Pricing model | usage-based | hybrid |
Price is one row. To weigh the features too, use our feature comparison template →
Free
- Up to 10 emails per second
- Up to 1,000 contacts*
- 4,000 sends per 30 days*
- Transactional sends included*
- Powered by Loops footer
Growth
Popular- Up to 1,000 emails per second
- Up to 5,000 contacts†
- Unlimited marketing sends
- Unlimited transactional sends
- No Loops branding
Enterprise
- Priority support and migration help
- 1.5 million+ contacts
- Custom marketing volume
- Custom transactional volume
- No Loops branding
Free
- Includes 500 contacts.
Pro
Popular- Everything you need to send impactful email marketing campaigns.
Enterprise
- Customized for large senders, backed by premium email marketing support.
Loops vs Benchmark Email FAQ
- Which one is cheaper?
- Benchmark Email is the cheaper option, starting at $19/mo vs $49/mo for Loops.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Different approach here. Loops uses usage-based pricing, while Benchmark Email goes with hybrid. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Loops: Loops lands at the affordable end of the email-for-SaaS category, undercutting the Customer.io and Braze tier while staying in the same price zone as Mailchimp-style contact-based tools. The generous free plan with no trial signals they're going after product-led startups who'd otherwise default to Mailchimp or a DIY Resend setup. Benchmark Email: Sitting in the budget-to-mid range against Mailchimp and Constant Contact, Benchmark leans on that $19 entry point plus the annual discount to look cheap without the two-week free trial crutch. They're chasing small businesses and solopreneurs who want predictable low costs over feature depth, not enterprise marketers.
Still deciding? See the best Loops alternatives or the best Benchmark Email alternatives, ranked with verified pricing.
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