Mailshake vs Better Proposals Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Mailshake | Better Proposals | |
|---|---|---|
| Starts at | $29/mo | $19/mo |
| Number of plans | 4 | 3 |
| Free plan | — | — |
| Free trial | — | |
| Pricing model | per-seat | per-seat |
Starter
- 1 email address per account
- 1,500 email sends per month
- UNLIMITED uploaded contacts
- 50 free data finder credits
- UNLIMITED email warmup
- UNLIMITED campaigns per month
- UNLIMITED email verification
- Mail accounts from any provider
- Automated email sequences
- A/B Testing
- AI email writing with SHAKESpeare
Email Outreach
Popular- 2 email addresses per account
- UNLIMITED email sends per month
- UNLIMITED uploaded contacts
- 50 free data finder credits
- UNLIMITED email warmup
- UNLIMITED campaigns per month
- UNLIMITED email verification
- Email Rotation
- Email Personalization
- Advanced scheduling & throttling
- Unified inbox
- Salesforce / Pipedrive / Hubspot
- 1,000+ integrations via Zapier
- Prospects view
- Browser extension
- Email template management
Sales Engagement
- 10 email addresses per account
- UNLIMITED email sends per month
- UNLIMITED uploaded contacts
- 2,500 free data finder credits
- UNLIMITED email warmup
- UNLIMITED campaigns per month
- UNLIMITED email verification
- 5 phone numbers
- Power phone dialer
- UNLIMITED free dialer minutes to North American phone numbers
- Salesforce / Pipedrive / Hubspot
- Unified inbox
- Phone scripts
- Lead temperature
- Account level view & organization
- Create custom tasks
- 1 on 1 Onboarding Call
Agency Plan
- All of Sales Engagement
- Unlimited Email Addresses
Starter
- Legally binding digital signatures
- Interactive pricing tables
- Payment integrations
- Content Library
- Notifications and analytics
Premium
- Custom domain
- CRM integrations
- Automatic expiry dates
- API/Zapier
- Custom onboarding flows and forms
Enterprise
- Content locking
- Simultaneous editing
- Inline commenting
- Manager approvals
- Advanced user permissions
Mailshake vs Better Proposals FAQ
- Which one is cheaper?
- Better Proposals is the cheaper option, starting at $19/mo vs $29/mo for Mailshake.
- Can I use either one for free?
- Neither has a free plan. But Better Proposals offers a free trial.
- How do they charge?
- Both use a per-seat model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Mailshake: Sitting in the low-to-mid range of the cold email/sales engagement category, Mailshake undercuts full sales engagement platforms like Outreach or Salesloft that often run $100-150+/seat, while pricing above bare-bones cold email tools. They're clearly chasing small-to-mid market teams who want sales engagement features without enterprise-platform costs. Better Proposals: At $19-49/user, Better Proposals sits in the budget-to-mid range of the proposal software space — cheaper than heavyweight quoting/CPQ tools but not the rock-bottom option either. They're clearly courting freelancers and small agencies who want something more polished than a Google Doc but don't need enterprise contract management.
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