Metricool vs Planable Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Metricool pricing | Planable pricing | |
|---|---|---|
| Starts at | $25/mo | $33/mo |
| Number of plans | 4 | 3 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | hybrid | per-seat |
Price is one row. To weigh the features too, use our feature comparison template →
Free
- Manage 1 brand
- Manage all your brands’ social networks (except LinkedIn and Twitter)
- Schedule up to 20 posts per month
- Analyze 5 competitor profiles
- Access 30 days of analytics
- AI social media assistant
- Metricool MCP
Starter
- Manage up to 10 brands
- Unlimited content publishing*
- Analyze up to 100 competitors
- Access to the X add-on
- Access to the Advanced Analytics add-on
- LinkedIn connection
- Limited access to Campaign Dashboards and Metricool Studio
- PDF and PPT reports
- Multiple link-in-bio
- Analytics with unlimited history
- Access to Flows
- Google Drive and Canva integration
Advanced
Popular- Manage up to 50 brands
- Team and client management
- Role management
- Post approval system
- Complete Twitter/X analytics
- Customizable report templates
- Data Studio connector
- Metricool API (Zapier, Make)
Custom
- Custom number of brands
- Metricool integration in your business
- White Label
- Dedicated account manager
- Custom AI assistant credits
Basic
- 60 posts/ workspace/ month
- Unlimited users
- 4 social pages/ workspace
- 2 types of approval
- Feed & Calendar views
- 3 campaigns/ workspace
- MCP Connector
Pro
Popular- 150 posts/ workspace/ month
- Unlimited users
- 10 social pages/ workspace
- 3 types of approval
- Feed, Calendar & Grid views
- 10 campaigns/ workspace
- MCP Connector
- Public API
Enterprise
- Unlimited posts
- Multi-level approvals
- Feed, Calendar, Grid & List views
- Pay by bank/ wire transfer
- Dedicated account manager
- Unlimited campaigns
- SSO integration
- MCP Connector
- Public API
- Analytics add-on included
- Social inbox add-on included
Metricool vs Planable FAQ
- Which one is cheaper?
- Metricool starts lower at $25/mo, compared to $33/mo for Planable.
- Can I use either one for free?
- Metricool has a free plan. Planable doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. Metricool uses hybrid pricing, while Planable goes with per-seat. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Metricool: Metricool plays the value card, with a usable free plan and agency-friendly per-brand math that undercuts Hootsuite and Sprout Social by a wide margin. They're clearly going after freelancers and small agencies who got priced out of the enterprise suites but still want analytics and scheduling in one place. Planable: At $33-$49 per workspace, Planable sits in the mid-market band of social collaboration tools, not a bargain bin and not a premium play. They're clearly targeting agencies and multi-brand teams who care about approval workflows over raw scheduling volume, and the volume discount past 5 workspaces is aimed squarely at that crowd.
Still deciding? See the best Metricool alternatives or the best Planable alternatives, ranked with verified pricing.
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