Murf vs AssemblyAI Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Murf pricing AssemblyAI pricing
Starts at Custom Custom
Number of plans 3 2
Free plan
Free trial
Pricing model usage-based usage-based

Price is one row. To weigh the features too, use our feature comparison template →

Free Trial

$0/mo
  • No credit card required
  • $10 FREE, every month
  • 150+ voices in 35+ languages and styles
  • 5 concurrent requests
  • 24x7 chat support

Pay as you go

Custom
  • $0.01/1000 characters for Falcon
  • Buy what you need, when you need it
  • Purchased credit never expires
  • Upto 5 concurrent requests
  • Priority Support

Enterprise

Custom
  • Data Residency
  • On-Premise Deployment
  • Enterprise-grade concurrency
  • Dedicated Technical Support
  • Professional Voice Cloning
  • SLA assurance
  • Master Service Agreement

Pay as you go

$0/mo
  • Universal-3.5 Pro ($0.21/hr)
  • Universal-2 ($0.15/hr)
  • Universal-3.5 Pro Realtime ($0.45/hr)
  • Universal-Streaming ($0.15/hr)
  • Universal-Streaming Multilingual ($0.15/hr)
  • Sync API ($0.45/hr)
  • Voice Agent API ($4.50/hr)
  • Speaker Diarization ($0.02/hr pre-recorded, $0.12/hr realtime)
  • Medical Mode ($0.15/hr)
  • Keyterms Prompting
  • Prompting ($0.05/hr)
  • Speaker Identification ($0.02/hr)
  • Translation ($0.06/hr)
  • Custom Formatting ($0.03/hr)
  • Entity Detection ($0.08/hr)
  • Sentiment Analysis ($0.02/hr)
  • Auto Chapters ($0.08/hr)
  • Key Phrases ($0.01/hr)
  • Topic Detection ($0.15/hr)
  • Summarization ($0.03/hr)
  • Profanity Filtering ($0.01/hr)
  • PII Audio Redaction ($0.05/hr)
  • PII Text Redaction ($0.08/hr)
  • Content Moderation ($0.15/hr)
  • LLM Gateway
  • No minimum commitments
  • No credit card required to start

Custom

Custom
  • Custom rate limits
  • Enhanced concurrency
  • Enterprise-grade flexibility
  • Volume-based pricing
  • Custom starting concurrency limits

Murf vs AssemblyAI FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
How do they charge?
Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Murf: Skipping a fixed subscription tier and going straight to metered pricing is unusual in the AI voice space, where competitors like ElevenLabs or Play.ht lean on monthly credit bundles. That makes Murf feel more like an API-first, developer-friendly play — appealing to teams who don't want to guess at a monthly plan size and would rather pay exactly for characters processed. AssemblyAI: They're positioning as the developer-friendly, API-first alternative to Deepgram and Rev AI — competitive on price at scale but differentiated by the breadth of AI features (LLM Gateway, multichannel, etc.). The AWS Marketplace listing signals they're actively chasing enterprise procurement budgets.

Still deciding? See the best Murf alternatives or the best AssemblyAI alternatives, ranked with verified pricing.

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