Supermetrics vs AgencyAnalytics Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Supermetrics pricing AgencyAnalytics pricing
Starts at $55/mo $20/mo
Number of plans 3 2
Free plan — —
Free trial —
Pricing model hybrid usage-based

Price is one row. To weigh the features too, use our feature comparison template →

Starter

$55/mo
  • 1 core destination*
  • Claude, ChatGPT & Copilot
  • Supermetrics Studio
  • 3 data sources of your choice.
  • 1 user*
  • 3 accounts per data source

Growth

Popular
$222/mo
  • 1 core destination*
  • Claude, ChatGPT & Copilot
  • Supermetrics Studio
  • 6 data sources of your choice*.
  • 2 users*
  • 7 accounts per data source*
  • Single sign-on (SSO)

Enterprise

Custom
  • Choose from core & DWH destinations
  • Claude, ChatGPT & Copilot
  • Supermetrics Studio
  • Select from all data sources.
  • Custom user limit
  • Custom account limit
  • Enterprise single sign-on (SSO w/ SAML)
  • Data Warehousing
  • Data API access
  • Management API access
  • Data Transformations
  • Custom Data Import
  • Supermetrics Storage
  • Multiple teams
  • Data residency & region control

Everything your agency needs

Popular
$20/mo
  • Automated client reporting
  • White-label branding
  • Client portal
  • Goals, alerts & anomaly detection
  • API access
  • Unlimited staff & client users
  • AI insights & analysis
  • 85+ integrations
  • Benchmarks & forecasting
  • MCP access (ChatGPT & Claude)
  • Custom domain & email
  • Email & chat support

Enterprise

Custom

Supermetrics vs AgencyAnalytics FAQ

Which one is cheaper?
AgencyAnalytics is the cheaper option, starting at $20/mo vs $55/mo for Supermetrics.
Can I use either one for free?
Neither has a free plan. But AgencyAnalytics offers a free trial.
How do they charge?
Different approach here. Supermetrics uses hybrid pricing, while AgencyAnalytics goes with usage-based. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Supermetrics: At $55-$222/mo (before add-ons), Supermetrics sits mid-to-premium in the marketing data connector space — pricier than scrappy alternatives like Coupler.io or Windsor.ai, but positioned as the trusted, enterprise-grade name agencies default to. They're not fighting on price; they're betting on brand trust and reliability to win teams who don't want to risk a cheaper tool breaking their reporting stack. AgencyAnalytics: At $20/client/month, they're positioned as accessible for small-to-mid agencies rather than competing on rock-bottom price or premium bells and whistles. They're going after agencies that want simplicity in pricing (one flat per-client rate) instead of the tiered feature-gating you see with tools like AgencyAnalytics' competitors.

Still deciding? See the best Supermetrics alternatives or the best AgencyAnalytics alternatives, ranked with verified pricing.

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