Supermetrics vs AgencyAnalytics Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Supermetrics | AgencyAnalytics | |
|---|---|---|
| Starts at | $55/mo | $20/mo |
| Number of plans | 3 | 2 |
| Free plan | — | — |
| Free trial | — | |
| Pricing model | hybrid | usage-based |
Starter
- 1 core destination*
- Claude, ChatGPT & more
- Supermetrics Studio
- 3 data sources of your choice.
- 1 user*
- 3 accounts per data source
- Weekly data refreshes (Google Sheets only)
- Dashboards
- Single sign-on (SSO)
- No data volume fees
- Data API access
Growth
Popular- 1 core destination*
- Claude, ChatGPT & more
- Supermetrics Studio
- 6 data sources of your choice*.
- 2 users*
- 7 accounts per data source*
- Daily data refreshes (Google Sheets only)
- Dashboards
- Single sign-on (SSO)
- No data volume fees
- Data API access
Enterprise
- Choose from core & DWH destinations
- Claude, ChatGPT & more
- Supermetrics Studio
- Select from all data sources.
- Custom user limit
- Custom account limit
- On-demand data refreshes
- Dashboards
- Enterprise single sign-on (SSO w/ SAML)
- No data volume fees
- Data Transformations
- Custom Data Import
- Data Warehousing
- Supermetrics Storage
- Data API access
- Management API access
- Multiple teams
- Data residency & region control
- Premium support & Customer Success Manager
Core
Popular- Automated client reporting
- White-label branding
- Client portal
- Goals, alerts & anomaly detection
- API access
- Unlimited staff & client users
- AI insights & analysis
- 85+ integrations
- Benchmarks & forecasting
- MCP access (ChatGPT & Claude)
- Custom domain & email
- Email & chat support
Enterprise
Supermetrics vs AgencyAnalytics FAQ
- Which one is cheaper?
- AgencyAnalytics is the cheaper option, starting at $20/mo vs $55/mo for Supermetrics.
- Can I use either one for free?
- Neither has a free plan. But AgencyAnalytics offers a free trial.
- How do they charge?
- Different approach here. Supermetrics uses hybrid pricing, while AgencyAnalytics goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Supermetrics: At $55-$222/mo before add-ons, Supermetrics sits mid-to-premium in the marketing data connector space — pricier than scrappy alternatives like Windsor.ai but cheaper than full-blown ETL platforms like Fivetran. They're clearly chasing marketing teams and agencies who want reliability and broad connector coverage without building a data engineering pipeline. AgencyAnalytics: At $20/client/month, AgencyAnalytics lands in the mid-market — not fighting for the bargain-bin freelancer crowd (no free plan exists to catch them), but also not premium-priced like enterprise BI tools. They're clearly chasing growing agencies that have outgrown spreadsheets but aren't yet big enough to justify custom reporting builds.
Still deciding? See the best Supermetrics alternatives or the best AgencyAnalytics alternatives, ranked with verified pricing.
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