Supermetrics vs Alteryx Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Supermetrics pricing Alteryx pricing
Starts at $55/mo $250/mo
Number of plans 3 2
Free plan — —
Free trial —
Pricing model hybrid per-seat

Price is one row. To weigh the features too, use our feature comparison template →

Starter

$55/mo
  • 1 core destination*
  • Claude, ChatGPT & Copilot
  • Supermetrics Studio
  • 3 data sources of your choice.
  • 1 user*
  • 3 accounts per data source

Growth

Popular
$222/mo
  • 1 core destination*
  • Claude, ChatGPT & Copilot
  • Supermetrics Studio
  • 6 data sources of your choice*.
  • 2 users*
  • 7 accounts per data source*
  • Single sign-on (SSO)

Enterprise

Custom
  • Choose from core & DWH destinations
  • Claude, ChatGPT & Copilot
  • Supermetrics Studio
  • Select from all data sources.
  • Custom user limit
  • Custom account limit
  • Enterprise single sign-on (SSO w/ SAML)
  • Data Warehousing
  • Data API access
  • Management API access
  • Data Transformations
  • Custom Data Import
  • Supermetrics Storage
  • Multiple teams
  • Data residency & region control

Starter Edition

$250/mo

Professional Edition

Custom

Supermetrics vs Alteryx FAQ

Which one is cheaper?
Supermetrics starts lower at $55/mo, compared to $250/mo for Alteryx.
Can I use either one for free?
Neither has a free plan. But Alteryx offers a free trial.
How do they charge?
Different approach here. Supermetrics uses hybrid pricing, while Alteryx goes with per-seat. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Supermetrics: At $55-$222/mo (before add-ons), Supermetrics sits mid-to-premium in the marketing data connector space — pricier than scrappy alternatives like Coupler.io or Windsor.ai, but positioned as the trusted, enterprise-grade name agencies default to. They're not fighting on price; they're betting on brand trust and reliability to win teams who don't want to risk a cheaper tool breaking their reporting stack. Alteryx: At $250/seat/month with no free tier, Alteryx sits firmly in premium territory compared to lighter BI/ETL tools that offer freemium or sub-$100 entry points. They're not competing on accessibility — they're betting that data teams already sold on Alteryx's automation depth will pay a premium versus switching to cheaper, less mature alternatives.

Still deciding? See the best Supermetrics alternatives or the best Alteryx alternatives, ranked with verified pricing.

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