Umami vs AgencyAnalytics Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Umami AgencyAnalytics
Starts at $20/mo Custom
Number of plans 4 0
Free plan
Free trial
Pricing model usage-based N/A

Hobby

$0/mo
  • Up to 100K events per month
  • 1 website
  • 6 month data retention
  • Community support

Pro

Popular
$20/mo
  • 1 million events per month included
  • $0.00003 per additional event
  • Up to 20 websites
  • Up to 10 team members
  • 2 year data retention
  • API access
  • Email support

Business

$200/mo
  • 10 million events per month included
  • $0.00002 per additional event
  • Unlimited websites
  • Unlimited team members
  • 5 year data retention
  • Session replays
  • Heatmaps
  • White-labeling
  • Streaming API
  • Email and chat support

Enterprise

Custom
  • Single sign on (SAML SSO)
  • Onboarding support
  • Uptime SLA
  • Custom pricing
  • Custom data retention
  • Invoice billing
  • Enterprise support

Umami vs AgencyAnalytics FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Umami has a free plan. AgencyAnalytics doesn't — you'll need to pay from day one.
How do they charge?
Check each product's pricing page for the latest details on how billing works.
Which one is a better deal?
Depends on what you need. Umami: Umami is gunning for the privacy-first, lightweight analytics crowd — think teams fleeing Google Analytics post-GDPR headaches. At $20 for Pro, they're undercutting Fathom and Plausible, which both sit around $14–$19/mo but with stricter pageview caps, making Umami competitive on both price and flexibility.

Keep tabs on both.

We'll monitor pricing changes for Umami and AgencyAnalytics and let you know when something moves.

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