Wappalyzer vs BuiltWith Pricing (2026)

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Which one is cheaper?

Wappalyzer starts lower at $250/mo, compared to $295/mo for BuiltWith.

Can I use either one for free?

Neither has a free plan.

How do they charge?

Different approach here. Wappalyzer uses hybrid pricing, while BuiltWith goes with flat-rate. That changes the math depending on your team size and usage.

Which one is a better deal?

Depends on what you need. Wappalyzer: With no free plan and a $250 entry point, this is priced like a B2B data-intelligence tool, not a lightweight browser extension, which puts it in premium-ish territory against sales-intel competitors like BuiltWith. They're going after sales and marketing teams who treat technographic data as a lead-gen input, not casual developers poking around. BuiltWith: This is firmly premium for a lookup-style tool, with no entry-level price under $300 and no free trial to soften the ask. They're betting that tech-stack data is a revenue input for sales and agencies, so buyers compare it to lead-gen spend rather than to cheap SEO utilities.

Still deciding? See the best Wappalyzer alternatives or the best BuiltWith alternatives, ranked with verified pricing.