imgix Pricing (2026)
Pure usage-based on a credits system — you're paying for bandwidth and compute, not seats. Credits get consumed three ways: storage (2 credits/GB/month), delivery (1 credit/GB), and transformations (variable), so heavy image-processing pipelines burn through credits fast.
- starter
- $25/mo
- basic
- $75/mo
- MIDRANGE
- $150/mo
- growth
- $300/mo
- growth plus
- $500/mo
- enterprise
- Contact Sales
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starter
- 100 credits/mo
- $0.25 per credit
- Up to 50GB of media
- Up to 100GB delivery bandwidth
basic
- 375 credits/mo
- $0.20 per credit
- Up to 187.5GB of media
- Up to 375GB delivery bandwidth
MIDRANGE
- 830 credits/mo
- $0.18 per credit
- Up to 415GB of media
- Up to 830GB delivery bandwidth
growth
- 1,875 credits/mo
- $0.16 per credit
- Up to 937.5GB of media
- Up to 1,875GB delivery bandwidth
growth plus
- 3,570 credits/mo
- $0.14 per credit
- Up to 1,785GB of media
- Up to 3,570GB delivery bandwidth
enterprise
- All the credits you need
- Price varies per credit
AI Pricing Analysis
Pricing Model
Pure usage-based on a credits system — you're paying for bandwidth and compute, not seats. Credits get consumed three ways: storage (2 credits/GB/month), delivery (1 credit/GB), and transformations (variable), so heavy image-processing pipelines burn through credits fast.
Tier Strategy
Starter at $25/mo is a sandbox for small projects or solo devs; Basic and Midrange are the sweet spot for growing product teams with moderate traffic. The upgrade trigger is almost always delivery volume — a traffic spike or new market launch will push teams from one tier to the next quickly.
Competitive Positioning
imgix sits in the mid-market of image CDN/optimization — not the cheapest (Cloudflare Images undercuts them significantly) but not enterprise-only like Cloudinary's upper tiers. They're targeting dev-forward teams who want API-first image transformation without building it themselves.
Growth Lever
Usage is the primary expansion driver — there are no feature gates pushing upgrades, just credit limits. The triple-dip credit model (pay for storage AND delivery AND transformation separately) means teams with dynamic, transformation-heavy workflows hit ceilings faster than they expect, making organic expansion revenue very predictable for imgix.
imgix Pricing FAQ
- How much does imgix cost?
- Paid plans start at $25/mo, going up to $500/mo for larger teams. There's also an Enterprise tier with custom pricing.
- Is there a free plan?
- No free plan. But there is a free trial, so you can test it out before paying.
- Can I try it before paying?
- Yes — there's a free trial that lasts 30 days. You don't need a credit card to start.
- How does the pricing work?
- Pure usage-based on a credits system — you're paying for bandwidth and compute, not seats. Credits get consumed three ways: storage (2 credits/GB/month), delivery (1 credit/GB), and transformations (variable), so heavy image-processing pipelines burn through credits fast.
- Is there a discount for annual billing?
- Save 17% with annual billing - 2 months free.
- Which plan makes sense for me?
- Starter at $25/mo is a sandbox for small projects or solo devs; Basic and Midrange are the sweet spot for growing product teams with moderate traffic. The upgrade trigger is almost always delivery volume — a traffic spike or new market launch will push teams from one tier to the next quickly.
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Comparing imgix to something specific? Try imgix vs Bunny.net, imgix vs Cloudflare, or imgix vs Cloudinary.
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