Kagi Pricing (2026)
Flat-rate subscription with a twist — alternative payments (PayPal, Bitcoin) work as credit top-ups rather than recurring subscriptions, which is unusual. You're paying for access to a privacy-focused search engine, with tier differences tied to AI query limits and feature depth rather than seats.
- Trial
- $0/mo
- Starter
- $5/mo
- Professional
- $10/mo
- Ultimate
- $25/mo
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Trial
- Explore Kagi Search and Assistant with privacy-first tech
- Enough to feel the difference
- Upgrade anytime
Starter
- Enough searches to get you going
- Kagi Assistant with Quick mode and plenty of interactions
Professional
- Unlimited Kagi Search
- Kagi Assistant with Quick mode and a larger monthly usage allowance
Ultimate
- Kagi Assistant with Research mode and flagship models
- Highest level support for Kagi's mission
AI Pricing Analysis
Pricing Model
Flat-rate subscription with a twist — alternative payments (PayPal, Bitcoin) work as credit top-ups rather than recurring subscriptions, which is unusual. You're paying for access to a privacy-focused search engine, with tier differences tied to AI query limits and feature depth rather than seats.
Tier Strategy
Starter at $5 is the 'I want to try this for real' tier, Professional at $10 is the daily-driver sweet spot for power users who hit AI query caps, and Ultimate at $25 targets enthusiasts who want everything including early features. The upgrade trigger is almost entirely AI usage limits — casual searchers stay on Starter, heavy AI-assisted search users bump to Professional.
Competitive Positioning
Kagi is a premium play in a category where the dominant competitors are literally free (Google, Bing). They're not competing on price — they're betting on a segment of privacy-conscious, quality-obsessed users willing to pay for an ad-free experience. $10/mo positions them as 'less than Netflix' to justify the switch.
Growth Lever
AI query allowances are the primary paywall lever — hit your monthly cap and you either upgrade or go without. The 10% annual discount is a modest retention nudge, and the fair pricing credit policy (unused months refunded) reduces churn risk rather than driving expansion. Family and Team plans suggest they're building toward seat-based growth, but that's not the current core motion.
Want the strategist's read on the live page? Read the AI teardown of Kagi's pricing page →
Kagi Pricing FAQ
- How much does Kagi cost?
- Paid plans start at $5/mo, going up to $25/mo for larger teams. You can get started on the free plan before committing.
- Is there a free plan?
- Yes. The "Trial" plan is free forever, not just a trial. You get explore kagi search and assistant with privacy-first tech, enough to feel the difference, upgrade anytime. It's enough to evaluate the product before upgrading.
- Can I try it before paying?
- Yes — there's a free trial. You don't need a credit card to start.
- How does the pricing work?
- Flat-rate subscription with a twist — alternative payments (PayPal, Bitcoin) work as credit top-ups rather than recurring subscriptions, which is unusual. You're paying for access to a privacy-focused search engine, with tier differences tied to AI query limits and feature depth rather than seats.
- Is there a discount for annual billing?
- 10% off annual billing.
- Which plan makes sense for me?
- Starter at $5 is the 'I want to try this for real' tier, Professional at $10 is the daily-driver sweet spot for power users who hit AI query caps, and Ultimate at $25 targets enthusiasts who want everything including early features. The upgrade trigger is almost entirely AI usage limits — casual searchers stay on Starter, heavy AI-assisted search users bump to Professional.
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Comparing Kagi to something specific? Try Kagi vs Anthropic, Kagi vs AssemblyAI, or Kagi vs Avoma.
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