Krea Pricing (2026)
Krea charges on a usage basis tied to generation units — you're essentially paying for compute consumed to create images/video, not per seat. The Max tier makes this explicit with a units slider (60k units shown), so cost literally scales with how much you generate rather than headcount or feature access.
- Free
- $0/mo
- Basic
- $9/mo
- Pro Popular
- $35/mo
- Max
- $105/mo
- Business
- Contact Sales
- Enterprise
- Contact Sales
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Free
- Krea 2 (NEW)
- Limited LoRA training
- Limited image upscaling
Basic
- Krea 2 (NEW)
- All image models
- Selected video models
- All 3D & lipsync models
- LoRA training
- Image upscaling up to 22K
- Krea Nodes
- App Builder
Pro
Popular- Krea 2 (NEW)
- All image models
- All video models
- All 3D & lipsync models
- LoRA training
- Image upscaling up to 22K
- Krea Nodes
- App Builder
Max
- Krea 2 (NEW)
- All image models
- All video models
- All 3D & lipsync models
- LoRA training
- Image upscaling up to 22K
- Krea Nodes
- App Builder
Business
- Up to 50 seats included
- Business Terms of Service
- Share private Node Apps with your team
- Custom user roles and permissions
- Fine-grained controls for model access
- Commercial license
- Unlimited relaxed generations
Enterprise
- Up to 50 seats included
- Business Terms of Service
- Share private Node Apps with your team
- Custom user roles and permissions
- Fine-grained controls for model access
- Commercial license
- Unlimited relaxed generations
- Custom Terms of Service
- SAML Single Sign-On (SSO)
- Priority support with SLA
- Per-member spend limits
- Indemnification
Does Krea have a free plan?
Yes: the Free plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $9/mo.
What the free plan includes
- Krea 2 (NEW)
- Limited LoRA training
- Limited image upscaling
AI Pricing Analysis
Pricing Model
Krea charges on a usage basis tied to generation units — you're essentially paying for compute consumed to create images/video, not per seat. The Max tier makes this explicit with a units slider (60k units shown), so cost literally scales with how much you generate rather than headcount or feature access.
Tier Strategy
Free is a sandbox for casual dabblers testing AI generation before committing a dime. Basic at $9 suits hobbyists who generate occasionally but bump into caps fast, while Pro at $35 is built for regular creators who need higher throughput and probably hit Basic's ceiling within weeks. Max at $105 targets power users or small teams burning through serious volume, and the jump to Business/Enterprise signals a shift toward org-wide needs like seats, support, or custom limits rather than just more units.
Competitive Positioning
Sitting in the $9-$105 range puts Krea in the accessible-to-mid-tier bracket compared to premium AI creative suites that often start at $20-30 and climb past $100 without a sub-$10 entry point. The cheap Basic tier is clearly a wedge to win price-sensitive individual creators away from pricier competitors, while Max and above chase teams who'd otherwise default to enterprise-only tools.
Growth Lever
Usage caps are the core lever — once you're generating enough to blow past your tier's unit allowance, you're forced up the ladder, and the slider mechanic on Max makes that scaling cost visible and almost gamified. Beyond raw volume, Business and Enterprise likely gate collaboration features, priority processing, and custom limits, pushing teams to upgrade not just for more generations but for predictable, negotiated capacity.
Want the strategist's read on the live page? Read the AI teardown of Krea's pricing page →
Krea Pricing FAQ
- How much does Krea cost?
- Paid plans start at $9/mo, going up to $105/mo for larger teams. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
- Is there a free plan?
- Yes. The "Free" plan is free forever, not just a trial. You get krea 2 (new), limited lora training, limited image upscaling. It's enough to evaluate the product before upgrading.
- Can I try it before paying?
- There's no trial per se, but the free plan lets you use the product indefinitely with some limits.
- How does the pricing work?
- Krea charges on a usage basis tied to generation units — you're essentially paying for compute consumed to create images/video, not per seat. The Max tier makes this explicit with a units slider (60k units shown), so cost literally scales with how much you generate rather than headcount or feature access.
- Is there a discount for annual billing?
- Yes — you save up to 44% if you pay annually instead of month-to-month. They also mention: "Save 40% on yearly plans."
- Which plan makes sense for me?
- Free is a sandbox for casual dabblers testing AI generation before committing a dime. Basic at $9 suits hobbyists who generate occasionally but bump into caps fast, while Pro at $35 is built for regular creators who need higher throughput and probably hit Basic's ceiling within weeks. Max at $105 targets power users or small teams burning through serious volume, and the jump to Business/Enterprise signals a shift toward org-wide needs like seats, support, or custom limits rather than just more units.
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Comparing Krea to something specific? Try Krea vs Anthropic, Krea vs AssemblyAI, or Krea vs Avoma. Or see the best Krea alternatives, ranked.
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