Blog

Essays, teardowns, and playbooks on SaaS pricing and competitive intelligence.

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  Competitive Intelligence · Jul 7, 2026 · 9 min read

  Competitive Intelligence Platform: An Unsponsored Buyer's Guide

  A competitive intelligence platform buyer's guide with no affiliate links: what the platforms really do, what they cost, and who should skip them entirely.

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  Competitor Pricing · Jul 2, 2026 · 9 min read

  Price Intelligence vs Price Monitoring: What You Actually Need

  Price intelligence vs price monitoring, explained for SaaS teams: what each one actually does, who sells it, and the cheap setup most teams need instead.

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  Positioning & GTM · Jun 30, 2026 · 9 min read

  A Competitor Research Template You Can Fill In an Afternoon

  A copy-paste competitor research template built for speed. Eight fields, where to source each one, and how to fill it in an afternoon instead of a week.

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  Positioning & GTM · Jun 25, 2026 · 9 min read

  Positioning Statement Examples That Survive a Sales Call

  Positioning statement examples from real SaaS companies, with commentary on why each one holds up or falls apart the moment a salesperson says it out loud.

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  Competitive Intelligence · Jun 23, 2026 · 9 min read

  AI Competitive Intelligence: What's Useful and What's Demo-ware

  A skeptical founder's guide to AI competitive intelligence. The use cases that actually save you hours, the vaporware to ignore, and how to tell them apart.

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  SaaS Pricing · Jun 18, 2026 · 11 min read

  Pricing Teardown: Notion vs Coda (Why Notion's Free Tier Is the Whole Strategy)

  Notion vs Coda is one of the sharpest SaaS pricing page examples: why Notion's free tier is the real acquisition engine and what founders should steal.

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  SaaS Pricing · Jun 16, 2026 · 9 min read

  SaaS Pricing Strategy: How Early-Stage Teams Should Actually Choose a Model

  A SaaS pricing strategy guide for early-stage teams. How to choose a model from real packaging patterns, not theory, with one move to run this week.

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  Competitive Intelligence · Jun 12, 2026 · 9 min read

  Direct and Indirect Competitors: A SaaS Founder's Field Guide

  Direct and indirect competitors, explained for SaaS founders: how to classify your real rivals, examples from B2B, and who deserves weekly attention.

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  Positioning & GTM · Jun 11, 2026 · 9 min read

  Win/Loss Analysis: A Template That Doesn't Take a Whole Quarter

  Win loss analysis without a quarter-long project: a lightweight, copyable template a small SaaS team can run in 30 minutes a week, plus the questions to ask.

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  Competitor Monitoring · Jun 9, 2026 · 9 min read

  Competitor Advertising Monitoring Beyond Ad Library Screenshots

  Competitor advertising monitoring is more than Ad Library screenshots. Track the signals that matter: messaging shifts, landing pages, offers, spend cadence.

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  Alternatives · Jun 4, 2026 · 9 min read

  Crayon Alternatives: Honest Picks for Teams Without an Enterprise Budget

  Crayon alternatives for small SaaS teams. An honest take on Klue, Kompyte, Contify, lighter options, and where each one actually earns its price.

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  Competitive Intelligence · Jun 2, 2026 · 10 min read

  B2B Competitive Intelligence: A Lightweight Operating System

  B2B competitive intelligence doesn't need an analyst or a $30k platform. Here's a weekly operating cadence a small SaaS team can actually run.