ActiveCampaign vs GetResponse Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| ActiveCampaign pricing | GetResponse pricing | |
|---|---|---|
| Starts at | $15/mo | $19/mo |
| Number of plans | 4 | 4 |
| Free plan | — | — |
| Free trial | ||
| Pricing model | hybrid | hybrid |
Price is one row. To weigh the features too, use our feature comparison template →
Enterprise
- Active Intelligence
- Marketing automation
- Email Marketing
- Premium segmentation
- Unlimited automation actions
- Premium CRM & ecommerce integrations
- Landing pages
- Predictive & conditional content
- Attribution & conversion tracking
- Custom objects
- Single Sign-On (SSO)
- Dedicated account team
- 5 users
Pro
Popular- Active Intelligence
- Marketing automation
- Email Marketing
- Advanced segmentation
- Unlimited automation actions
- Standard CRM & premium ecommerce integrations
- Landing pages
- Predictive & conditional content
- Attribution & conversion tracking
- 3 users
Plus
- Active Intelligence (limits apply)
- Marketing automation
- Email Marketing
- Standard segmentation
- Unlimited automation actions
- Standard CRM & ecommerce integrations
- Landing pages
- 1 user
Starter
- Active Intelligence (limits apply)
- Marketing automation
- Email Marketing
- Limited segmentation
- 5 actions per automation
- Standard CRM & ecommerce integrations
- 1 user
Starter
- Unlimited monthly email sends
- AI-powered content generators
- Welcome email series
- 1 custom automation workflow
- Landing page builder
- Signup forms and popups
- Free custom domain on yearly plan
Marketer
Popular- Unlimited monthly email sends
- AI-powered content generators
- Welcome email series
- Unlimited automation workflows
- Landing page builder
- Signup forms and popups
- Advanced audience segmentation
- Abandoned cart recovery
- Sales funnels
- Promo codes and revenue reports
- Unlimited web push notifications
- Free custom domain on yearly plan
Creator
- Unlimited monthly email sends
- AI-powered content generators
- Welcome email series
- Unlimited automation workflows
- Landing page builder
- Signup forms and popups
- Advanced audience segmentation
- Abandoned cart recovery
- Sales funnels
- Promo codes and revenue reports
- Unlimited web push notifications
- Webinars
- Website builder
- Course creator
- Up to 500 students
- Premium newsletter subscriptions
- Free custom domain on yearly plan
Enterprise
- Unlimited monthly email sends
- AI-powered content generators
- Welcome email series
- Unlimited automation workflows
- Landing page builder
- Signup forms and popups
- Advanced audience segmentation
- Abandoned cart recovery
- Sales funnels
- Promo codes and revenue reports
- Unlimited web push notifications
- Webinars
- Website builder
- Course creator
- Student management
- Premium newsletter subscriptions
- Dedicated sending domain
- Dedicated IP address
- Premium, priority support
- Single sign-on (SSO)
- SMS marketing
- Mobile push notifications
- AI product recommendations
- Transactional emails
ActiveCampaign vs GetResponse FAQ
- Which one is cheaper?
- ActiveCampaign starts lower at $15/mo, compared to $19/mo for GetResponse.
- Can I use either one for free?
- Neither has a free plan. But ActiveCampaign and GetResponse offer a free trial.
- How do they charge?
- Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. ActiveCampaign: ActiveCampaign sits in the awkward middle of the email marketing/marketing automation category — pricier than bare-bones ESPs like Mailchimp's basic tiers, but cheaper than full marketing clouds like HubSpot. They're chasing SMBs and scaling e-commerce teams who've outgrown simple newsletter tools but aren't ready to pay HubSpot-level money for a full CRM suite. GetResponse: GetResponse sits in the mid-market, undercutting premium all-in-one platforms while still packing in webinar and course tools competitors like Mailchimp or Constant Contact don't bundle at this price. It's aimed at solopreneurs and small teams who want marketing automation plus monetization features without paying HubSpot-level prices.
Still deciding? See the best ActiveCampaign alternatives or the best GetResponse alternatives, ranked with verified pricing.
Stop checking your competitors manually.
Outmano watches your competitors' prices and features for you. See how competitor pricing monitoring works.
Try Outmano free »
14-day free trial