Adapty vs Paddle Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Adapty Paddle
Starts at Custom Custom
Number of plans 4 2
Free plan
Free trial
Pricing model usage-based usage-based

Pro

Custom

Free

$0/mo

Enterprise

Custom
  • Custom pricing
  • White-glove onboarding and migration
  • 24/7 support in a dedicated Slack channel
  • Dedicated success manager
  • Regular growth insights
  • Custom data exports
  • Custom contract and SLAs
  • Data residency in the US or EU
  • SOC2 certified

Custom pricing

Custom

Pay-as-you-go

Custom
  • Cross-border sales tax compliance
  • Protection against fraud and chargebacks
  • No migration fees, monthly fees, or hidden extras

Custom pricing

Custom
  • Custom pricing to fit your business model and products
  • Get access to optional premium services and success management
  • Custom migration services and implementation support

Adapty vs Paddle FAQ

Which one is cheaper?
One or both use custom pricing, so it depends on your specific needs.
Can I use either one for free?
Adapty has a free plan. Paddle doesn't — you'll need to pay from day one.
How do they charge?
Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Adapty: They're positioning as the low-friction, founder-friendly option — no upfront cost means zero risk to start, which undercuts flat-fee competitors like RevenueCat's paid tiers for small apps. At scale, 1% of revenue is a meaningful line item, so they're competing on ease-of-entry rather than being the cheapest option for high-revenue apps. Paddle: Paddle sits in the mid-to-premium range for merchant-of-record solutions — they're not the cheapest option (Stripe's standard rate is 2.9% + $0.30), but they're selling tax compliance and MoR liability coverage as part of the deal, which justifies the premium for international SaaS sellers. They're going after founders who want to offload global VAT/sales tax headaches, not price-sensitive teams just looking for a payment gateway.

Keep tabs on both.

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