AppFolio vs SimplePractice Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| AppFolio | SimplePractice | |
|---|---|---|
| Starts at | Custom | $49/mo |
| Number of plans | 3 | 3 |
| Free plan | — | — |
| Free trial | — | |
| Pricing model | custom | flat-rate |
Core
- Property Accounting & Reports
- End-to-End Marketing & Leasing
- Work Order Management
- Inspections & Unit Turns
- Mobility & Convenience
- Integrated Communication
- AppFolio Stack™ Standard Integrations
- Realm-X Assistant & Messages
- Purchase Orders & Inventory Tracking
- Standard Support
Plus
- Affordable Housing Capabilities
- Student Housing Capabilities
- Advanced Budgeting & Accounting
- Advanced Data Analysis
- Custom Fields
- Realm-X Flows
- AppFolio Stack™ Premium Integrations
- Scale & Control
- AppFolio API (read only)
- Enhanced Support
- Maintenance Scheduling & Automated Billing
Max
- Leasing CRM
- Leasing Signals
- AppFolio API (read/write)
- Dedicated Customer Success Management
Starter
- Basic diagnostic and treatment plans
- Integrated measurement-based care
- Online appointment requests
- Electronic claim filing
Essential
- Appointment reminders
- Calendar sync
- Customizable treatment plans
- Wiley Treatment Planners
- 10 free insurance claims/mo
Plus
- Group appointments
- Group telehealth
- Premium support phone line
- Automatic insurance status checks
- 35 free insurance claims/mo
- Add additional clinicians
AppFolio vs SimplePractice FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Neither has a free plan. But SimplePractice offers a free trial.
- How do they charge?
- Different approach here. AppFolio uses custom pricing, while SimplePractice goes with flat-rate. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. AppFolio: AppFolio plays in the premium mid-market-to-enterprise tier of property management software — well above Rentec Direct or TenantCloud, and roughly in the same weight class as Buildium or Yardi Breeze Premier. They're not chasing price-sensitive small landlords; they want growing property managers who'll pay for scale and are willing to sign a contract instead of self-serve. SimplePractice: They sit mid-to-premium in the practice management software space for solo and small behavioral health practices — pricier than bare-bones scheduling tools, but cheaper than enterprise EHR platforms built for large clinics or hospital systems. They're clearly chasing solo therapists and small group practices who want an all-in-one tool without needing an IT department.
Still deciding? See the best AppFolio alternatives or the best SimplePractice alternatives, ranked with verified pricing.
Keep tabs on both.
We'll monitor pricing changes for AppFolio and SimplePractice and let you know when something moves. See how competitor pricing monitoring works.