AppsFlyer vs Supermetrics Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| AppsFlyer | Supermetrics | |
|---|---|---|
| Starts at | Custom | $55/mo |
| Number of plans | 3 | 3 |
| Free plan | — | |
| Free trial | — | — |
| Pricing model | hybrid | hybrid |
Zero
- Land your first installs
- Create smooth discovery to install experiences
Growth
- Kickstart app growth
- Measure paid campaigns with basic mobile attribution
- Boost engagement with seamless journeys
Enterprise
Popular- Increase revenue with cross-channel attribution insights
- Overcome marketing signal loss
- Maximize ROAS
- Scale user acquisition
- Increase engagement and LTV
- Boost efficiency with AI insights
- Detect and prevent mobile fraud
Starter
- 1 core destination*
- Claude, ChatGPT & more
- Supermetrics Studio
- 3 data sources of your choice.
- 1 user*
- 3 accounts per data source
- Weekly data refreshes (Google Sheets only)
- Dashboards
- Single sign-on (SSO)
- No data volume fees
- Data API access
Growth
Popular- 1 core destination*
- Claude, ChatGPT & more
- Supermetrics Studio
- 6 data sources of your choice*.
- 2 users*
- 7 accounts per data source*
- Daily data refreshes (Google Sheets only)
- Dashboards
- Single sign-on (SSO)
- No data volume fees
- Data API access
Enterprise
- Choose from core & DWH destinations
- Claude, ChatGPT & more
- Supermetrics Studio
- Select from all data sources.
- Custom user limit
- Custom account limit
- On-demand data refreshes
- Dashboards
- Enterprise single sign-on (SSO w/ SAML)
- No data volume fees
- Data Transformations
- Custom Data Import
- Data Warehousing
- Supermetrics Storage
- Data API access
- Management API access
- Multiple teams
- Data residency & region control
- Premium support & Customer Success Manager
AppsFlyer vs Supermetrics FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- AppsFlyer has a free plan. Supermetrics doesn't — you'll need to pay from day one.
- How do they charge?
- Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. AppsFlyer: AppsFlyer plays in the premium tier of mobile measurement partners (MMPs), going head-to-head with Adjust and Branch rather than competing on price. The free Zero tier is a wedge to hook smaller or pre-monetization apps early, betting they'll convert to paid once they start spending on user acquisition. Supermetrics: At $55-$222/mo before add-ons, Supermetrics sits mid-to-premium in the marketing data connector space — pricier than scrappy alternatives like Windsor.ai but cheaper than full-blown ETL platforms like Fivetran. They're clearly chasing marketing teams and agencies who want reliability and broad connector coverage without building a data engineering pipeline.
Still deciding? See the best AppsFlyer alternatives or the best Supermetrics alternatives, ranked with verified pricing.
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