Attio vs Keap Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Attio pricing Keap pricing
Starts at $44/mo $299/mo
Number of plans 4 1
Free plan —
Free trial —
Pricing model per-seat hybrid

Price is one row. To weigh the features too, use our feature comparison template →

Free

$0/mo
  • Real-time contact syncing
  • Automatic data enrichment
  • Up to 3 seats

Plus

$44/mo
  • Private lists
  • Enhanced email sending
  • Up to 10 seats

Pro

Popular
$99/mo
  • Call Intelligence & sequences
  • Permission controls
  • Advanced reporting

Enterprise

Custom
  • Unlimited objects
  • Unlimited teams
  • Security and admin controls

Keap

$299/mo
  • Customer relationship management (CRM)
  • Contact management
  • Contact segmentation (tags)
  • Contact lists, filters, and saved searches
  • Tasks
  • Notes
  • Company records
  • Custom fields
  • Lists
  • Automation history
  • Lead scoring
  • Customizable dashboard
  • Landing pages
  • Multi-page sales funnels
  • Forms
  • Email marketing
  • Email broadcasts
  • 1:1 email messages
  • Newsletters
  • AI Content Assistant
  • AI Automation Assistant
  • Text marketing
  • 1:1 text messages
  • Text message broadcasts
  • Automated text messaging
  • Reply handling
  • Dedicated business phone line
  • Mobile app
  • Lead source tracking
  • Sales pipeline
  • Appointment scheduler
  • Quotes
  • Invoices
  • Checkout forms
  • Order bumps
  • Promo codes
  • Native payment processor (U.S.)
  • One-time payments
  • Recurring payments
  • Third-party payment processors (U.S. and international)
  • Internal forms
  • Google reviews
  • Third-party integrations
  • Employee reminders
  • My Day
  • Task management
  • Billing automation
  • Credit card expiration reminders
  • Pipeline automation
  • API & webhooks
  • Native Zapier integration
  • Reports
  • Reporting hub
  • Email deliverability health dashboard
  • Default user roles
  • Custom user roles, groups & permissions
  • Merge duplicate contacts
  • Gmail and Outlook sync
  • Dedicated Customer Success Manager
  • U.S.-based phone support
  • 24/7 chat support
  • Keap Academy
  • Keap Community

Attio vs Keap FAQ

Which one is cheaper?
Attio starts lower at $44/mo, compared to $299/mo for Keap.
Can I use either one for free?
Attio has a free plan. Keap doesn't — though they do offer a free trial.
How do they charge?
Different approach here. Attio uses per-seat pricing, while Keap goes with hybrid. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Attio: Attio sits mid-to-premium in the CRM space — pricier than legacy budget options but positioned as the modern, data-driven alternative for startups and scaling teams who've outgrown spreadsheets or basic tools. They're clearly chasing teams that want a Notion-like flexible CRM rather than competing on being the cheapest seat in the market.

Still deciding? See the best Attio alternatives or the best Keap alternatives, ranked with verified pricing.

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