Attio vs Keap Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Free
- Real-time contact syncing
- Automatic data enrichment
- Up to 3 seats
Plus
- Private lists
- Enhanced email sending
- Up to 10 seats
Pro
Popular- Call Intelligence & sequences
- Permission controls
- Advanced reporting
Enterprise
- Unlimited objects
- Unlimited teams
- Security and admin controls
Keap
- CRM
- Automation
- Email & Text
- Pipeline
- Landing Pages
- Payments
- Appointments
- Reporting
Attio vs Keap FAQ
- Which one is cheaper?
- Attio starts lower at $44/mo, compared to $299/mo for Keap.
- Can I use either one for free?
- Attio has a free plan. Keap doesn't — you'll need to pay from day one.
- How do they charge?
- Different approach here. Attio uses per-seat pricing, while Keap goes with hybrid. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Attio: Attio sits mid-to-premium in the CRM space — pricier than legacy budget options but positioned as the modern, data-driven alternative for startups and scaling teams who've outgrown spreadsheets or basic tools. They're clearly chasing teams that want a Notion-like flexible CRM rather than competing on being the cheapest seat in the market. Keap: At $299/mo minimum plus implementation costs, Keap sits well above the entry-level CRM crowd (HubSpot free, Pipedrive, ActiveCampaign's cheap tiers) — this is priced like a mid-market tool wearing small-business clothing. They're not competing on affordability; they're betting that done-for-you setup justifies the premium over cheaper, more self-serve tools.
Still deciding? See the best Attio alternatives or the best Keap alternatives, ranked with verified pricing.
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