Attio vs Pipedrive Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Attio Pipedrive
Starts at $44/mo $14/mo
Number of plans 4 4
Free plan
Free trial
Pricing model per-seat per-seat

Free

$0/mo
  • Real-time contact syncing
  • Automatic data enrichment
  • Up to 3 seats

Plus

$44/mo
  • Private lists
  • Enhanced email sending
  • Up to 10 seats

Pro

Popular
$99/mo
  • Call Intelligence & sequences
  • Permission controls
  • Advanced reporting

Enterprise

Custom
  • Unlimited objects
  • Unlimited teams
  • Security and admin controls

Lite

$14/mo
  • Lead, calendar and pipeline management
  • AI-powered report creation
  • Real-time sales feed
  • 500+ integrations

Growth

$39/mo
  • Full email sync with tracking
  • Automations and nurturing sequences
  • Subscriptions and forecast reports
  • Meeting scheduler and contacts timeline

Premium

Popular
$59/mo
  • Lead generation and routing
  • Custom scoring and company data enrichment
  • AI-powered multi-email tools
  • Contracts and e-signatures
  • Enhanced customization for teams, reports and data fields

Ultimate

$79/mo
  • Fortified account security with rules and alerts
  • Phone and email data enrichment
  • Sandbox testing account
  • Extended phone support
  • Partnership discounts

Attio vs Pipedrive FAQ

Which one is cheaper?
Pipedrive is the cheaper option, starting at $14/mo vs $44/mo for Attio.
Can I use either one for free?
Attio has a free plan. Pipedrive doesn't — though they do offer a free trial.
How do they charge?
Both use a per-seat model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Attio: Attio sits in the mid-to-premium range for modern CRMs — more expensive than legacy tools like HubSpot's starter tiers but positioned as a sleeker, more flexible alternative to Salesforce for tech-forward teams. They're clearly going after product-led growth companies and startups that find traditional CRMs too rigid. Pipedrive: Pipedrive sits in the affordable-to-mid range for CRM — cheaper than Salesforce or HubSpot's paid tiers, but not a budget tool. They're clearly going after SMB sales teams who find Salesforce overkill but have outgrown free tools like HubSpot's free CRM.

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