Auth0 vs Okta Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Free
- 1 Custom Domain*
- Secure Agentic AI workflows
- Passwordless Authentication
- Unlimited Social Connections**
- 5 Organizations
- Brand Customization
- Basic Attack Protection
- Community Support
- 1 Enterprise Connection
- Self-Service SSO
- SCIM
Essentials
- Higher Auth, API limits, and Feature limits
- Pro Multi-Factor Authentication
- Role-based Access Control Per Organization
- 10 Organizations (How we model your customers)
- Stream Auth0 Audit Logs to Datadog, Splunk, AWS, Azure, etc.
- Separate Production & Development Environments
- Standard Support
Professional
- Use your existing User Database for Logins
- Enterprise Multi-Factor Authentication
- Enhanced Attack Protection
- M2M Tokens
Enterprise
- Custom User & SSO Tiers
- 99.99% SLA
- Enterprise Rate Limits
- Enterprise Administration & Support
- Advanced Security Features
- Private Deployment
Starter
- Single Sign-On
- Multi-Factor Authentication
- Universal Directory
- 5 Workflows
Essentials
Popular- Adaptive MFA
- Privileged Access
- Lifecycle Management
- Access Governance
- 50 Workflows
Professional
- Device Access
- Privileged Access
- Identity Security Posture Management
- Identity Threat Protection
- Sandbox
- Maximum Workflows
Enterprise
- API Access Management
- Access Gateway
- Identity Security Posture Management
- Machine-to-Machine Tokens
Auth0 vs Okta FAQ
- Which one is cheaper?
- Okta is the cheaper option, starting at $6/mo vs $35/mo for Auth0.
- Can I use either one for free?
- Auth0 has a free plan. Okta doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. Auth0 uses hybrid pricing, while Okta goes with per-seat. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Auth0: Auth0 sits firmly in premium territory — it's priced above scrappier alternatives like Clerk or Supabase Auth, banking on its maturity, compliance credentials, and enterprise trust rather than competing on cost. They're clearly playing for mid-market and enterprise buyers who'll pay up for reliability and a vendor that won't disappear, not indie devs pinching pennies. Okta: Entry pricing looks cheap next to Microsoft Entra ID or Ping, but the annual billing requirement and the fact that two of four tiers are custom quotes means Okta is really positioning itself as a mid-market-to-enterprise IAM player using low sticker prices as a hook. They're fishing for smaller teams with the $6 headline while the real revenue sits in Professional/Enterprise deals and the separate Customer Identity line.
Still deciding? See the best Auth0 alternatives or the best Okta alternatives, ranked with verified pricing.
Keep tabs on both.
We'll monitor pricing changes for Auth0 and Okta and let you know when something moves. See how competitor pricing monitoring works.