Awario vs Hootsuite Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Awario pricing | Hootsuite pricing | |
|---|---|---|
| Starts at | $49/mo | $99/mo |
| Number of plans | 3 | 4 |
| Free plan | — | — |
| Free trial | ||
| Pricing model | flat-rate | per-seat |
Price is one row. To weigh the features too, use our feature comparison template →
Starter
- 3 topics to monitor
- Unlimited keywords per topic
- 30,000 new mentions/mo
- 5,000 stored mentions per topic
- 1 team member
- Boolean search
Pro
Popular- 15 topics to monitor
- Unlimited keywords per topic
- 300,000 new mentions/mo
- 15,000 stored mentions per topic
- 10 team members
- Boolean search
- Data export
- PDF reports
Enterprise
- 100 topics to monitor
- Unlimited keywords per topic
- 1,000,000 new mentions/mo
- 50,000 stored mentions per topic
- Unlimited team members
- Boolean search
- Data export
- PDF reports
- White-label reports
- API
Standard
- Schedule unlimited social posts*
- Generate posts and images with AI
- Respond to messages from one inbox
- Monitor your brand and competitors
- Purchase as many user seats as you need
Professional
Popular- Manage unlimited social accounts
- Automate inbox replies and workflows
- Forecast social trends up to 90 days ahead
- Build custom performance reports
Advanced
- Review and approve content with your team
- Assign and auto-route messages to the right team members
- Coordinate content and customer care
- Measure team performance and efficiency
Enterprise
- Prove the impact of social with advanced analytics
- Uncover trends across social, digital, and AI with advanced listening
- Secure access with single sign-on (SSO)
- Stay compliant with custom compliance solutions
Awario vs Hootsuite FAQ
- Which one is cheaper?
- Awario starts lower at $49/mo, compared to $99/mo for Hootsuite.
- Can I use either one for free?
- Neither has a free plan. But Awario and Hootsuite offer a free trial.
- How do they charge?
- Different approach here. Awario uses flat-rate pricing, while Hootsuite goes with per-seat. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Awario: Awario sits in the mid-market lane — pricier than bare-bones mention trackers but way cheaper than enterprise suites like Brandwatch or Sprinklr. It's clearly courting small-to-mid marketing teams who want social listening depth without paying enterprise-software prices. Hootsuite: Hootsuite is firmly premium for social management, with an entry price well above the budget scheduler crowd and a free plan nowhere in sight. They're betting on brand trust and breadth to win mid-market teams and enterprises, while ceding the solo-creator and bootstrapped-startup segment to cheaper rivals.
Still deciding? See the best Awario alternatives or the best Hootsuite alternatives, ranked with verified pricing.
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