Awario Pricing (2026)
Flat-rate tiers with no per-seat pricing — you're paying for mention volume, alert count, and how much historical/social data you can dig into, not headcount. That $399 Enterprise sticker is really a starting point, since Awario nudges bigger accounts toward a custom sales conversation anyway.
- Starter
- $49/mo
- Pro Popular
- $149/mo
- Enterprise
- $399/mo
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Starter
- 3 topics to monitor
- Unlimited keywords per topic
- 30,000 new mentions/mo
- 5,000 stored mentions per topic
- 1 team member
- Boolean search
Pro
Popular- 15 topics to monitor
- Unlimited keywords per topic
- 300,000 new mentions/mo
- 15,000 stored mentions per topic
- 10 team members
- Boolean search
- Data export
- PDF reports
Enterprise
- 100 topics to monitor
- Unlimited keywords per topic
- 1,000,000 new mentions/mo
- 50,000 stored mentions per topic
- Unlimited team members
- Boolean search
- Data export
- PDF reports
- White-label reports
- API
Does Awario have a free plan?
No. There's no free-forever plan. There is a free trial that lasts 14 days, with no credit card required, and paid plans start at $49/mo.
Want free? Buffer, Iconosquare, and Metricool have free plans: see all Awario alternatives →
AI Pricing Analysis
Pricing Model
Flat-rate tiers with no per-seat pricing — you're paying for mention volume, alert count, and how much historical/social data you can dig into, not headcount. That $399 Enterprise sticker is really a starting point, since Awario nudges bigger accounts toward a custom sales conversation anyway.
Tier Strategy
Starter fits solo founders or freelancers running basic brand-mention tracking, Pro is built for agencies and marketing teams juggling multiple clients or campaigns, and Enterprise targets companies that need deeper data limits and priority support. Teams typically outgrow a tier when they hit mention volume caps or need more boolean search alerts than the plan allows, not because they added headcount.
Competitive Positioning
Awario sits in the mid-market lane — pricier than bare-bones mention trackers but way cheaper than enterprise suites like Brandwatch or Sprinklr. It's clearly courting small-to-mid marketing teams who want social listening depth without paying enterprise-software prices.
Growth Lever
The upgrade trigger is data ceiling, not features — more mentions tracked, more alerts, more historical lookback, and access to advanced filters/exports as you climb tiers. Since there's no free plan, the 40% annual discount is doing a lot of work to lock in commitment early and reduce monthly churn.
Want the strategist's read on the live page? Read the AI teardown of Awario's pricing page →
Awario Pricing FAQ
- How much does Awario cost?
- Paid plans start at $49/mo, going up to $399/mo for larger teams.
- Is there a free plan?
- No free plan. But there is a free trial, so you can test it out before paying.
- Can I try it before paying?
- Yes — there's a free trial that lasts 14 days. You don't need a credit card to start.
- How does the pricing work?
- Flat-rate tiers with no per-seat pricing — you're paying for mention volume, alert count, and how much historical/social data you can dig into, not headcount. That $399 Enterprise sticker is really a starting point, since Awario nudges bigger accounts toward a custom sales conversation anyway.
- Is there a discount for annual billing?
- Yes — you save up to 41% if you pay annually instead of month-to-month. They also mention: "Save up to 40% with yearly billing."
- Which plan makes sense for me?
- Starter fits solo founders or freelancers running basic brand-mention tracking, Pro is built for agencies and marketing teams juggling multiple clients or campaigns, and Enterprise targets companies that need deeper data limits and priority support. Teams typically outgrow a tier when they hit mention volume caps or need more boolean search alerts than the plan allows, not because they added headcount.
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Comparing Awario to something specific? Try Awario vs Agorapulse, Awario vs Brand24, or Awario vs Buffer. Or see the best Awario alternatives, ranked.
Set it up once. Stay ahead all year.
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