AWeber vs Klaviyo Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Done For You
- List details & branding setup
- 1 Branded email template created
- 1 Professional landing page created
- 1 Branded thank you page
- 1 Signup form created
- Newsletter drafts delivered weekly
- 1:1 setup call
- 30 days unlimited edits
Plus
Popular- Send 12x subscriber max, monthly
- Unlimited email lists
- Unlimited landing pages
- Unlimited email automations
- Unlimited custom segments
- Unlimited users
- Priority, 24/7 support
- Advanced reporting and analytics
- Advanced landing page features
- Sales tracking and low transaction fees
- Remove AWeber branding
Lite
- Send 10x subscriber max, monthly
- 1 Email list
- 3 Landing pages
- 3 Email automations
- 3 Users
- 1 Custom segment
- 24/7 Support
- Advanced message analytics
Free
- Up to 250 profiles
- 500 emails/month
- 150 mobile message credits
- 10,000 Composer credits
- Built-in reporting
- Email support
AWeber vs Klaviyo FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. AWeber: AWeber sits in the budget-to-mid tier of email marketing tools, competing directly with Mailchimp's lower plans and MailerLite. They're not trying to win enterprise — they're going after small business owners and solo creators who want something simpler and cheaper than HubSpot or ActiveCampaign. Klaviyo: Klaviyo is squarely the premium play in e-commerce email/SMS — they're not trying to win on price against Mailchimp or Brevo. They're going after mid-market and scaling DTC brands that want a unified data + marketing platform and are willing to pay for tight Shopify integration and attribution depth.
Still deciding? See the best AWeber alternatives or the best Klaviyo alternatives, ranked with verified pricing.
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