AWeber vs Klaviyo Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| AWeber pricing | Klaviyo pricing | |
|---|---|---|
| Starts at | $12/mo | Custom |
| Number of plans | 3 | 1 |
| Free plan | — | |
| Free trial | ||
| Pricing model | hybrid | hybrid |
Price is one row. To weigh the features too, use our feature comparison template →
Done For You
- List details & branding setup
- 1 Branded email template created
- 1 Professional landing page created
- 1 Branded thank you page
- 1 Signup form created
- Newsletter drafts delivered weekly
- 1:1 setup call
- 30 days unlimited edits
Plus
Popular- Send 12x subscriber max, monthly
- Unlimited email lists
- Unlimited landing pages
- Unlimited email automations
- Unlimited custom segments
- Unlimited users
- Priority, 24/7 support
- Advanced reporting and analytics
- Advanced landing page features
- Sales tracking and low transaction fees
- Remove AWeber branding
Lite
- Send 10x subscriber max, monthly
- 1 Email list
- 3 Landing pages
- 3 Email automations
- 3 Users
- 1 Custom segment
- 24/7 Support
- Advanced message analytics
Free
- Up to 250 profiles
- 500 emails/month
- $5 of mobile messages/month
- $5 of Composer usage/month
- Built-in reporting
- Email support
AWeber vs Klaviyo FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Klaviyo has a free plan. AWeber doesn't — though they do offer a free trial.
- How do they charge?
- Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. AWeber: AWeber sits mid-pack — pricier than bare-bones tools like MailerLite but cheaper than heavyweight platforms like Klaviyo or ActiveCampaign at scale. The aggressive discounting (87% off, 4 months free annually) signals they're fighting hard to win price-sensitive small businesses away from cheaper entrants rather than competing on premium features. Klaviyo: Klaviyo doesn't compete on being cheap — it's priced to win e-commerce brands who care more about deliverability and revenue attribution than saving a few bucks a month. It sits mid-to-premium versus flat-rate ESPs like Mailchimp, betting that growing brands will tolerate rising costs in exchange for better segmentation and analytics tied directly to sales.
Still deciding? See the best AWeber alternatives or the best Klaviyo alternatives, ranked with verified pricing.
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