Bento vs Campaign Monitor Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Bento Campaign Monitor
Starts at $29/mo $11/mo
Number of plans 2 4
Free plan
Free trial
Pricing model hybrid hybrid

Marketing Platform

Popular
$29/mo
  • Tanuki AI
  • $29/mo up to 5,000 Active Users*
  • Tiered pricing starts at $0.01 per Active User*
  • Automatic volume discounts for larger lists
  • Unlimited marketing sends on paid plans
  • Automations included
  • Team seats included
  • Email marketing
  • Marketing automation
  • Segmentation
  • CRM
  • Forms and popups
  • Ecommerce integrations
  • Custom domains
  • Deliverability help included
  • Reports

Transactional Email

$0/mo
  • First 100 emails free
  • $5/mo minimum after that
  • Then $0.09 per 1,000 emails after 12,500
  • No contact pricing for transactional sends
  • Emails API sending
  • SMTP relay support
  • Delivery and engagement tracking
  • Email logs
  • Templates
  • Webhooks
  • Spam API
  • Bounce and suppression handling
  • Deliverability tools included

Lite

$11/mo
  • 5x subscriber emails/month
  • Select core features like custom coded templates, drip campaigns, and unlimited signup forms
  • Advanced email features like AI Writer, automated emails access, pre-built journeys, and transactional emails
  • Option to purchase drag-and-drop website builder

Essentials

Popular
$27/mo
  • Unlimited email sends
  • Priority level support
  • All core features included
  • Unlimited access to AI-powered email features
  • Unlimited automated emails
  • Inbox preview
  • Option to purchase additional advanced feature access like non-human click filter, engagement segments, countdown timer, and time zone sending

Premier

$153/mo
  • Premier level support, including phone support
  • Advanced, pre-built engagement segments
  • Send time optimization

Enterprise

Custom
  • Custom annual contract with predictable, consolidated billing
  • Dedicated account manager and customer success partner
  • Multi-brand and multi-team account

Bento vs Campaign Monitor FAQ

Which one is cheaper?
Campaign Monitor is the cheaper option, starting at $11/mo vs $29/mo for Bento.
Can I use either one for free?
Bento has a free plan. Campaign Monitor doesn't — you'll need to pay from day one.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Bento: At $29/mo entry with a free trial and no free plan, Bento sits in the lean mid-market — cheaper than enterprise ESPs like Klaviyo at scale, but not competing on 'free forever' with tools like Mailchimp or MailerLite. They're going after growth-stage teams who want email marketing and transactional email under one roof without paying for two separate vendors. Campaign Monitor: Campaign Monitor sits mid-pack — pricier than bare-bones tools like MailerLite but cheaper than full marketing clouds like HubSpot or Klaviyo at scale. The lack of a free plan or trial is a notable gap versus almost every competitor in this space, signaling they're chasing budget-approved teams doing evaluations rather than self-serve signups from solo marketers kicking tires.

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