Bento vs Mailjet Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Bento pricing | Mailjet pricing | |
|---|---|---|
| Starts at | $29/mo | $9/mo |
| Number of plans | 2 | 5 |
| Free plan | ||
| Free trial | — | |
| Pricing model | hybrid | usage-based |
Price is one row. To weigh the features too, use our feature comparison template →
Marketing Platform
Popular- Tanuki AI
- $29/mo up to 5,000 Active Users*
- Tiered pricing starts at $0.01 per Active User*
- Automatic volume discounts for larger lists
- Unlimited marketing sends on paid plans
- Automations included
- Team seats included
- Email marketing
- Marketing automation
- Segmentation
- CRM
- Forms and popups
- Ecommerce integrations
- Custom domains
- Deliverability help included
- Reports
Transactional Email
- First 100 emails free
- $5/mo minimum after that
- Then $0.09 per 1,000 emails after 12,500
- No contact pricing for transactional sends
- Emails API sending
- SMTP relay support
- Delivery and engagement tracking
- Email logs
- Templates
- Webhooks
- Spam API
- Bounce and suppression handling
- Deliverability tools included
Free
- 1,000 contacts
- APIs, SMTP Relay, Webhooks
- Advanced Email Editor
- Basic Statistics
- Form Builder
- Email Tracking Consent
Starter
- 2,000 contacts
- Brand Kit
- Anonymous Tracking
- Online support
- 1 Subaccount
Essential
Popular- Unlimited contacts
- Segmentation
- AI Assisted content creation
- 500 Email address validations
- 500 Email Previews/month
- Custom unsubscribe page
- No Mailjet logo
Premium
- Advanced Statistics
- Automations
- Landing Pages
- 2,000 Email Previews/month
- Team & account management
- Priority Support
- 1 Dedicated IP (For 100k+ Plans upon request)
- 2,000 Email Address Validations included (For 100k+ Plans)
Custom
- Dedicated Technical Account Manager
- Dedicated IP Strategy
- IP Performance Monitoring and Management
- Blocklist Monitoring
- Deliverability Reports
- Activity logs
- Comprehensive onboarding, training & consulting
- Custom number of users & advanced permissions
- Custom number of sub-accounts
- Custom number of email address validations
- Custom number of Email Previews
Bento vs Mailjet FAQ
- Which one is cheaper?
- Mailjet is the cheaper option, starting at $9/mo vs $29/mo for Bento.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Different approach here. Bento uses hybrid pricing, while Mailjet goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Bento: At $29/mo entry, Bento undercuts bigger names like Klaviyo or ActiveCampaign while still targeting the same email-marketing-for-ecommerce crowd. They're positioning as the lean, developer-friendly alternative — cheap enough to try, modular enough to avoid paying for stuff you don't need yet. Mailjet: Mailjet sits in the budget-to-mid range of transactional/marketing email tools, undercutting Mailchimp and SendGrid's higher tiers while still offering a real free plan. They're chasing price-sensitive SMBs and dev teams who want API-first email without paying for a bloated all-in-one marketing suite.
Still deciding? See the best Bento alternatives or the best Mailjet alternatives, ranked with verified pricing.
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