Mailjet Pricing (2026)
You're paying purely for email volume, not seats — the slider on each plan lets you dial in monthly send counts, and price climbs from there. There's no per-user tax, so a five-person team and a fifty-person team pay the same if they're sending the same volume.
- Free
- $0/mo
- Starter
- $9/mo
- Essential Popular
- $19/mo
- Premium
- $29/mo
- Custom
- Contact Sales
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Mailjet has changed its pricing 2 times since we started watching. Last change Sep 19, 2026.
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Free
- 1,000 contacts
- APIs, SMTP Relay, Webhooks
- Advanced Email Editor
- Basic Statistics
- Form Builder
- Email Tracking Consent
Starter
- 2,000 contacts
- Brand Kit
- Anonymous Tracking
- Online support
- 1 Subaccount
Essential
Popular- Unlimited contacts
- Segmentation
- AI Assisted content creation
- 500 Email address validations
- 500 Email Previews/month
- Custom unsubscribe page
- No Mailjet logo
Premium
- Advanced Statistics
- Automations
- Landing Pages
- 2,000 Email Previews/month
- Team & account management
- Priority Support
- 1 Dedicated IP (For 100k+ Plans upon request)
- 2,000 Email Address Validations included (For 100k+ Plans)
Custom
- Dedicated Technical Account Manager
- Dedicated IP Strategy
- IP Performance Monitoring and Management
- Blocklist Monitoring
- Deliverability Reports
- Activity logs
- Comprehensive onboarding, training & consulting
- Custom number of users & advanced permissions
- Custom number of sub-accounts
- Custom number of email address validations
- Custom number of Email Previews
Does Mailjet have a free plan?
Yes: the Free plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $9/mo.
What the free plan includes
- 1,000 contacts
- APIs, SMTP Relay, Webhooks
- Advanced Email Editor
- Basic Statistics
- Form Builder
- Email Tracking Consent
AI Pricing Analysis
Pricing Model
You're paying purely for email volume, not seats — the slider on each plan lets you dial in monthly send counts, and price climbs from there. There's no per-user tax, so a five-person team and a fifty-person team pay the same if they're sending the same volume.
Tier Strategy
Free is a sandbox for testing deliverability and API integration before committing real budget. Starter and Essential fit small businesses and solo marketers who need basic automation and support, while Premium is built for teams that need advanced segmentation, A/B testing, and multi-user access — the jump usually happens when marketing needs outgrow a single inbox-style workflow. Custom kicks in once volume or compliance needs (dedicated IPs, SLAs) outstrip what a slider-based plan can handle.
Competitive Positioning
Mailjet sits in the budget-to-mid range of transactional/marketing email tools, undercutting Mailchimp and SendGrid's higher tiers while still offering a real free plan. They're chasing price-sensitive SMBs and dev teams who want API-first email without paying for a bloated all-in-one marketing suite.
Growth Lever
Volume is the primary lever — as your list or send frequency grows, the slider pushes you into pricier brackets automatically. Feature-gating kicks in too: things like multi-user collaboration, advanced stats, and premium support are locked to the higher tiers, nudging growing teams toward Premium or Custom.
Want the strategist's read on the live page? Read the AI teardown of Mailjet's pricing page →
Mailjet Pricing FAQ
- How much does Mailjet cost?
- Paid plans start at $9/mo, going up to $29/mo for larger teams. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
- Is there a free plan?
- Yes. The "Free" plan is free forever, not just a trial. You get 1,000 contacts, apis, smtp relay, webhooks, advanced email editor — plus 3 more features. It's enough to evaluate the product before upgrading.
- Can I try it before paying?
- There's no trial per se, but the free plan lets you use the product indefinitely with some limits.
- How does the pricing work?
- You're paying purely for email volume, not seats — the slider on each plan lets you dial in monthly send counts, and price climbs from there. There's no per-user tax, so a five-person team and a fifty-person team pay the same if they're sending the same volume.
- Is there a discount for annual billing?
- Annual (10% discount).
- Which plan makes sense for me?
- Free is a sandbox for testing deliverability and API integration before committing real budget. Starter and Essential fit small businesses and solo marketers who need basic automation and support, while Premium is built for teams that need advanced segmentation, A/B testing, and multi-user access — the jump usually happens when marketing needs outgrow a single inbox-style workflow. Custom kicks in once volume or compliance needs (dedicated IPs, SLAs) outstrip what a slider-based plan can handle.
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