Mailjet Pricing (2026)
Pure usage-based pricing anchored to email volume — you're paying per email sent, not per seat or per user. The $9–$27 range shown is specifically for 15,000 emails/month, so costs scale up as your send volume grows, not your headcount.
- Free
- $0/mo
- Starter
- $9/mo
- Essential Popular
- $17/mo
- Premium
- $27/mo
- Custom
- Contact Sales
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Free
- 1,000 contacts
- APIs, SMTP Relay, Webhooks
- Advanced Email Editor
- Basic Statistics
- Form Builder
Starter
- 2,000 contacts
- Brand Kit
- Online support
- 1 Subaccount
Essential
Popular- Unlimited contacts
- Segmentation
- AI Assisted content creation
- 500 Email address validations
- 500 Email Previews/month
- Custom unsubscribe page
- No Mailjet logo
Premium
- Advanced Statistics
- Automations
- Landing Pages
- 2,000 Email Previews/month
- Team & account management
- Priority Support
- 1 Dedicated IP (For 100k+ Plans)
- 2,000 Email Address Validations included (For 100k+ Plans)
Custom
- Dedicated Technical Account Manager
- Dedicated IP Strategy
- IP Performance Monitoring and Management
- Blocklist Monitoring
- Deliverability Reports
- Activity logs
- Comprehensive onboarding, training & consulting
- Custom number of users & advanced permissions
- Custom number of sub-accounts
- Custom number of email address validations
- Custom number of Email Previews
AI Pricing Analysis
Pricing Model
Pure usage-based pricing anchored to email volume — you're paying per email sent, not per seat or per user. The $9–$27 range shown is specifically for 15,000 emails/month, so costs scale up as your send volume grows, not your headcount.
Tier Strategy
Free works for low-volume senders just testing the waters; Starter is the entry point for small businesses with basic needs. The jump to Essential and Premium is driven by feature access — things like A/B testing, segmentation, and automation — not just volume, so teams upgrade when they need more sophisticated campaign tooling.
Competitive Positioning
Mailjet is firmly in the budget-to-mid tier, undercutting Mailchimp and Campaign Monitor while competing directly with Brevo and Sendinblue (its closest comp). They're clearly going after cost-conscious SMBs and developers who want transactional + marketing email in one place without paying enterprise prices.
Growth Lever
Two expansion levers working in tandem: volume growth automatically pushes you into higher pricing bands as your list scales, and advanced features like automation workflows and A/B testing are gated behind Premium. The unused credit expiration policy also nudges teams toward consistent, higher-volume sending rather than sporadic use.
Mailjet Pricing FAQ
- How much does Mailjet cost?
- Paid plans start at $9/mo, going up to $27/mo for larger teams. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
- Is there a free plan?
- Yes. The "Free" plan is free forever, not just a trial. You get 1,000 contacts, apis, smtp relay, webhooks, advanced email editor — plus 2 more features. It's enough to evaluate the product before upgrading.
- Can I try it before paying?
- There's no trial per se, but the free plan lets you use the product indefinitely with some limits.
- How does the pricing work?
- Pure usage-based pricing anchored to email volume — you're paying per email sent, not per seat or per user. The $9–$27 range shown is specifically for 15,000 emails/month, so costs scale up as your send volume grows, not your headcount.
- Is there a discount for annual billing?
- Annual (10% discount).
- Which plan makes sense for me?
- Free works for low-volume senders just testing the waters; Starter is the entry point for small businesses with basic needs. The jump to Essential and Premium is driven by feature access — things like A/B testing, segmentation, and automation — not just volume, so teams upgrade when they need more sophisticated campaign tooling.
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Comparing Mailjet to something specific? Try Mailjet vs ActiveCampaign, Mailjet vs AWeber, or Mailjet vs Benchmark Email.
Set it up once. Stay ahead all year.
Add the competitors you care about and Outmano does the watching — then hands you a weekly action plan with what to do next.