How much does Constant Contact cost?

Paid plans start at $12/mo, going up to $80/mo for larger teams. There's also an Enterprise tier with custom pricing.

Is there a free plan?

No free plan. You'll need to commit to a paid plan to get started.

Can I try it before paying?

Not at the moment. There's no free trial or free plan listed on their pricing page.

Is there a discount for annual billing?

Yes — you save up to 30% if you pay annually instead of month-to-month. They also mention: "30% off for 3 months."

Constant Contact Pricing (2026)

You're paying based on how many contacts you have and how many emails you send, layered on top of tiered feature access — so this is really a hybrid of tiered plans plus a usage meter that quietly ratchets up your bill as your list grows, even if you stay on the same tier.

From $12/mo 4 plans hybrid Best Constant Contact alternatives → Constant Contact's competitors →

Lite: $12/mo
Standard Popular: $35/mo
Premium: $80/mo
Teams: Contact Sales

Verified Aug 05, 2026 Official pricing page

Screenshot of Constant Contact's pricing page showing its plans and prices — Their pricing page, captured Aug 05, 2026

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Lite

$12/mo $8/mo annual

Ideal for beginners
Start marketing with award-winning email and social media tools.

Standard

Popular

$35/mo $24/mo annual

Great for most businesses
Grow faster with powerful automated marketing tools.

Premium

$80/mo $56/mo annual

Ideal for pros
Get industry-leading tools for automation, segmentation, and more.

Teams

Contact Sales

Ideal for teams with multiple locations
Maximize marketing impact across teams and locations - all from a single place.

Does Constant Contact have a free plan?

No. Constant Contact lists no free plan or trial on its pricing page. Paid plans start at $12/mo.

Want free? Benchmark Email, Bento, and Brevo have free plans: see all Constant Contact alternatives →

AI Pricing Analysis

Pricing Model

Tier Strategy

Lite is bare-bones list building for solopreneurs who just need to send basic emails; Standard is where most small businesses land once they need automation, A/B testing, and better reporting; Premium targets teams that want advanced segmentation and SMS/live chat features baked in. The upgrade trigger is rarely 'I want a new feature' — it's usually 'my contact list grew and I got bumped into a higher pricing bracket anyway,' so teams might as well grab the extra features while they're paying more.

Competitive Positioning

Constant Contact sits in the middle of the email marketing pack — pricier than bare-bones tools like MailerLite but cheaper than platforms like Klaviyo once you factor in e-commerce features. They're chasing small businesses and nonprofits who want something simple and trustworthy over cutting-edge, which is why there's no free plan or trial — they're betting on the 30-day guarantee to de-risk signup instead.

Growth Lever

The real lever is contact list growth — since pricing scales with list size regardless of tier, expansion revenue happens automatically as customers' audiences grow. Feature-wise, Premium's segmentation, SMS, and enhanced automation are the carrot for anyone outgrowing basic email blasts, and the custom-priced Teams tier exists purely to capture bigger orgs that need dedicated support and multi-user access.

Want the strategist's read on the live page? Read the AI teardown of Constant Contact's pricing page →

Constant Contact Pricing FAQ

How much does Constant Contact cost?: Paid plans start at $12/mo, going up to $80/mo for larger teams. There's also an Enterprise tier with custom pricing.
Is there a free plan?: No free plan. You'll need to commit to a paid plan to get started.
Can I try it before paying?: Not at the moment. There's no free trial or free plan listed on their pricing page.
How does the pricing work?: You're paying based on how many contacts you have and how many emails you send, layered on top of tiered feature access — so this is really a hybrid of tiered plans plus a usage meter that quietly ratchets up your bill as your list grows, even if you stay on the same tier.
Is there a discount for annual billing?: Yes — you save up to 30% if you pay annually instead of month-to-month. They also mention: "30% off for 3 months."
Which plan makes sense for me?: Lite is bare-bones list building for solopreneurs who just need to send basic emails; Standard is where most small businesses land once they need automation, A/B testing, and better reporting; Premium targets teams that want advanced segmentation and SMS/live chat features baked in. The upgrade trigger is rarely 'I want a new feature' — it's usually 'my contact list grew and I got bumped into a higher pricing bracket anyway,' so teams might as well grab the extra features while they're paying more.

More Email Marketing pricing

All Email Marketing pricing →

Comparing Constant Contact to something specific? Try Constant Contact vs ActiveCampaign, Constant Contact vs AWeber, or Constant Contact vs Benchmark Email. Or see the best Constant Contact alternatives, ranked.

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