Better Proposals vs Instantly Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Better Proposals | Instantly | |
|---|---|---|
| Starts at | Custom | $47/mo |
| Number of plans | 0 | 4 |
| Free plan | — | — |
| Free trial | — | — |
| Pricing model | N/A | flat-rate |
Growth
- Unlimited Email Accounts
- Unlimited Email Warmup
- 1000 Uploaded Contacts
- 5000 Emails Monthly
- Chat Support
Hypergrowth
Popular- Unlimited Email Accounts
- Unlimited Email Warmup
- 25 000 Uploaded Contacts
- 125 000 Emails Monthly
- Premium Live Support
Light Speed
- Everything in Hyper Growth +
- 500 000 Emails Monthly
- 100 000 Uploaded Contacts
- SISR System
Enterprise
- Everything in Light Speed +
- 500 000+ Emails Monthly
- 100 000+ Uploaded Contacts
- Private Deliverability Network
Better Proposals vs Instantly FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Neither has a free plan.
- How do they charge?
- Check each product's pricing page for the latest details on how billing works.
- Which one is a better deal?
- Depends on what you need. Instantly: Instantly sits in the budget-to-mid tier of cold email platforms, undercutting tools like Outreach or Salesloft by a wide margin while targeting a scrappier, more self-serve audience — think SDR teams and solo founders, not enterprise sales orgs. They're competing more directly with Lemlist and Smartlead than with the big CRM-adjacent players.
Keep tabs on both.
We'll monitor pricing changes for Better Proposals and Instantly and let you know when something moves.