Big Cartel vs Kajabi Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Big Cartel | Kajabi | |
|---|---|---|
| Starts at | $15/mo | $179/mo |
| Number of plans | 2 | 3 |
| Free plan | — | |
| Free trial | ||
| Pricing model | flat-rate | flat-rate |
Platinum
Popular- Support for custom domains
- Sell physical and digital products
- Print shipping labels and track orders
- Customize your shop design
- Easy-install apps for print-on-demand & more
Diamond
- Recover abandoned carts
- Schedule product drops
- Password-protect products
- Connect to 7,000+ apps with Zapier
- Priority support from humans
Basic
- Products
- Communities
- Access Groups
- Funnels
- Websites
- Landing Pages
- Marketing Emails
- Branded Mobile App
- API
- Contacts
- Admin Users
- AI Credits
Growth
Popular- Products
- Communities
- Access Groups
- Funnels
- Websites
- Landing Pages
- Marketing Emails
- Kajabi Customer App
- Cohorts Courses
- Video Transcriptions & Translations
- Branded Mobile App
- API
- Affiliate Programs
- Custom Domain
- Checkout Pages
- Payment Integrations
- Contacts
- 3rd Party Integrations
- Advanced Automations
- Webhooks
- AI Features
- Universal Inbox
- Comment-to-DM
- Admin Users
- Remove Kajabi Branding
- AI Credits
Pro
- Products
- Communities
- Access Groups
- Funnels
- Websites
- Landing Pages
- Marketing Emails
- Kajabi Customer App
- Cohorts Courses
- Video Transcriptions & Translations
- Branded Mobile App
- API
- Custom Code Editor
- Affiliate Programs
- Custom Domain
- Checkout Pages
- Payment Integrations
- Contacts
- 3rd Party Integrations
- Advanced Automations
- Webhooks
- AI Features
- Universal Inbox
- Comment-to-DM
- Admin Users
- Remove Kajabi Branding
- AI Credits
Big Cartel vs Kajabi FAQ
- Which one is cheaper?
- Big Cartel starts lower at $15/mo, compared to $179/mo for Kajabi.
- Can I use either one for free?
- Big Cartel has a free plan. Kajabi doesn't — though they do offer a free trial.
- How do they charge?
- Both use a flat-rate model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Big Cartel: This is budget territory compared to Shopify or BigCommerce — Big Cartel is explicitly courting indie artists and small-batch makers who'd bounce off a $39+/mo Shopify plan. They're not trying to win enterprise or even serious mid-size retail; they're the low-commitment option for someone testing if their craft can be a business. Kajabi: At $179 entry, Kajabi sits well above course-platform alternatives like Teachable or Podia, positioning itself as the premium all-in-one for creators who want funnels, email, and courses bundled rather than stitched together. They're not fighting on price — they're betting that consolidation and being fee-light at scale wins over creators tired of duct-taping five tools.
Still deciding? See the best Big Cartel alternatives or the best Kajabi alternatives, ranked with verified pricing.
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