Big Cartel vs OpenTable Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Big Cartel OpenTable
Starts at $15/mo $149/mo
Number of plans 2 3
Free plan —
Free trial
Pricing model flat-rate flat-rate

Price is one row. To weigh the features too, use our feature comparison template →

Platinum

Popular
$15/mo
  • Support for custom domains
  • Sell physical and digital products
  • Print shipping labels and track orders
  • Customize your shop design
  • Easy-install apps for print-on-demand & more

Diamond

$30/mo
  • Recover abandoned carts
  • Schedule product drops
  • Password-protect products
  • Connect to 7,000+ apps with Zapier
  • Priority support from humans

Basic

$149/mo
  • OpenTable profile and listing
  • Booking widget
  • Review management
  • Booking integrations (100+ sites & apps)
  • Digital advertising
  • Ad tracking
  • Experiences
  • Ticketing
  • Notify Me
  • Deposits and credit card holds
  • Customizable floor plans
  • Smart Assign (table management)
  • Advanced inventory controls
  • Access Rules
  • In-house and online waitlist
  • POS integration
  • Mobile app with floor plan
  • Real-time guest spend alerts
  • Direct messaging
  • Automated reservation messages
  • Premium SMS Messaging
  • Guest database, tags and notes
  • 360 guest profiles
  • Pre-shift report
  • Automated email campaigns
  • Automated guest tags
  • Custom post-dining surveys

Core

$299/mo
  • OpenTable profile and listing
  • Booking widget
  • Review management
  • Booking integrations (100+ sites & apps)
  • Digital advertising
  • Ad tracking
  • Experiences
  • Ticketing
  • Notify Me
  • Deposits and credit card holds
  • Customizable floor plans
  • Smart Assign (table management)
  • Advanced inventory controls
  • Access Rules
  • In-house and online waitlist
  • POS integration
  • Mobile app with floor plan
  • Real-time guest spend alerts
  • Direct messaging
  • Automated reservation messages
  • Premium SMS Messaging
  • Guest database, tags and notes
  • 360 guest profiles
  • Pre-shift report
  • Automated email campaigns
  • Automated guest tags
  • Custom post-dining surveys

Pro

$499/mo
  • OpenTable profile and listing
  • Booking widget
  • Review management
  • Booking integrations (100+ sites & apps)
  • Digital advertising
  • Ad tracking
  • Experiences
  • Ticketing
  • Notify Me
  • Deposits and credit card holds
  • Customizable floor plans
  • Smart Assign (table management)
  • Advanced inventory controls
  • Access Rules
  • In-house and online waitlist
  • POS integration
  • Mobile app with floor plan
  • Real-time guest spend alerts
  • Direct messaging
  • Automated reservation messages
  • Premium SMS Messaging
  • Guest database, tags and notes
  • 360 guest profiles
  • Pre-shift report
  • Automated email campaigns
  • Automated guest tags
  • Custom post-dining surveys

Big Cartel vs OpenTable FAQ

Which one is cheaper?
Big Cartel starts lower at $15/mo, compared to $149/mo for OpenTable.
Can I use either one for free?
Big Cartel has a free plan. OpenTable doesn't — though they do offer a free trial.
How do they charge?
Both use a flat-rate model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Big Cartel: This is budget territory compared to Shopify or BigCommerce — Big Cartel is explicitly courting indie artists and small-batch makers who'd bounce off a $39+/mo Shopify plan. They're not trying to win enterprise or even serious mid-size retail; they're the low-commitment option for someone testing if their craft can be a business. OpenTable: OpenTable plays in the premium tier of restaurant reservation software, trading on its massive diner-facing network rather than competing on subscription price alone. They're not chasing budget-conscious indie restaurants with this structure — the per-cover fees and US-only Basic plan signal they're optimizing for established restaurants that value diner discovery volume over a cheap monthly rate.

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