Big Cartel vs Teachable Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Big Cartel Teachable
Starts at $15/mo $39/mo
Number of plans 2 4
Free plan
Free trial
Pricing model flat-rate flat-rate

Platinum

Popular
$15/mo
  • Support for custom domains
  • Sell physical and digital products
  • Print shipping labels and track orders
  • Customize your shop design
  • Easy-install apps for print-on-demand & more

Diamond

$30/mo
  • Recover abandoned carts
  • Schedule product drops
  • Password-protect products
  • Connect to 7,000+ apps with Zapier
  • Priority support from humans

Starter

$39/mo
  • 5 products
  • Create with AI
  • iOS & Android student apps
  • Global payments & taxes
  • Upsells & cart recovery
  • 7.5% transaction fee

Builder

Popular
$89/mo
  • 10 products
  • Create with AI
  • iOS & Android student apps
  • Global payments & taxes
  • Upsells & cart recovery
  • 0% transaction fee
  • Affiliate program
  • Real time support

Growth

$189/mo
  • 50 products
  • Create with AI
  • iOS & Android student apps
  • Global payments & taxes
  • Upsells & cart recovery
  • 0% transaction fee
  • Affiliate program
  • Real time support
  • Course certificates
  • Remove Teachable branding
  • Imported students
  • Custom admin permissions
  • Free subtitles and translations

Custom

Custom
  • Dedicated success manager
  • Seamless features for bulk sales
  • Flexible product, students, and admin seats
  • Sandbox school for testing
  • Priority SLA-based support
  • Automated international tax handling
  • White glove onboarding
  • Migration Assistance

Big Cartel vs Teachable FAQ

Which one is cheaper?
Big Cartel starts lower at $15/mo, compared to $39/mo for Teachable.
Can I use either one for free?
Big Cartel has a free plan. Teachable doesn't — though they do offer a free trial.
How do they charge?
Both use a flat-rate model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Big Cartel: This is budget territory compared to Shopify or BigCommerce — Big Cartel is explicitly courting indie artists and small-batch makers who'd bounce off a $39+/mo Shopify plan. They're not trying to win enterprise or even serious mid-size retail; they're the low-commitment option for someone testing if their craft can be a business. Teachable: Sitting in the mid-to-premium range for course platforms, Teachable isn't the cheapest option out there (Podia and Thinkific undercut at entry level) but it's not enterprise-priced either. They're chasing serious solo creators and small teams who want a polished, all-in-one tool without needing custom development.

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