Botpress vs Plain Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Botpress pricing Plain pricing
Starts at $150/mo $35/mo
Number of plans 4 3
Free plan —
Free trial —
Pricing model usage-based per-seat

Price is one row. To weigh the features too, use our feature comparison template →

Free

$0/mo
  • 3 seats
  • 3 AI agents
  • Resolution SLA
  • Help Center
  • Community support

Plus

Popular
$150/mo
  • $25 AI usage included
  • Unlimited AI agents
  • Whitelabel webchat
  • Help Center + custom domain
  • Technical support via live chat

Team

$750/mo
  • $150 AI usage included
  • Unlimited seats
  • Teams, routing & RBAC
  • Team analytics
  • Real-time collaboration

Enterprise

Custom
  • Dedicated support
  • Uptime SLA
  • Security review
  • Custom storage
  • Voice channel

Foundation

$35/mo
  • +2,000 credits / mo
  • Slack, email, in-app channels
  • Ari AI agent included
  • Linear, Jira integrations
  • Help Center, Knowledge Base
  • Customer cards
  • AI workflows
  • Sidekick AI assistant
  • Get help via email + chat

Horizon

$299/mo
  • +15,000 credits / mo
  • Microsoft Teams
  • SLAs and Business hours
  • Escalation paths
  • CRM integrations
  • Reporting themes
  • AI suggested responses
  • Priority support via Slack

Frontier

Custom
  • + Custom credits
  • Discord channels
  • Lookup with Cursor
  • Custom workspaces
  • Custom contracting
  • Advanced security
  • SSO and SCIM
  • Custom AI + bring your own agent
  • Dedicated CSM + white glove onboarding

Botpress vs Plain FAQ

Which one is cheaper?
Plain is the cheaper option, starting at $35/mo vs $150/mo for Botpress.
Can I use either one for free?
Botpress has a free plan. Plain doesn't — though they do offer a free trial.
How do they charge?
Different approach here. Botpress uses usage-based pricing, while Plain goes with per-seat. That changes the math depending on your team size and usage.
Which one is a better deal?
Depends on what you need. Botpress: At $150-750/mo (annualized), Botpress lands in the mid-market — pricier than bare-bones chatbot builders but cheaper than enterprise conversational AI suites. They're clearly chasing teams that have outgrown DIY tools but aren't ready for a six-figure enterprise contract. Plain: At $35 entry, Plain undercuts most established helpdesk tools to hook smaller teams, but the leap to $299 for Horizon puts them solidly in premium territory compared to typical mid-market support platforms. They're playing a barbell strategy — cheap enough to poach teams off spreadsheets or basic tools, expensive enough at the top to compete for accounts that'd otherwise go to Zendesk or Intercom.

Still deciding? See the best Botpress alternatives or the best Plain alternatives, ranked with verified pricing.

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