Boulevard vs SimplyBook.me Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Boulevard SimplyBook.me
Starts at $176/mo $13/mo
Number of plans 4 5
Free plan
Free trial
Pricing model hybrid hybrid

Essentials

$176/mo
  • Up to 5 professionals
  • 100 free texts
  • 500 free email blasts
  • 25 GB storage

Premier

$293/mo
  • Unlimited professionals
  • 250 free texts
  • 1,000 free email blasts
  • 50 GB storage

Prestige

Popular
$410/mo
  • Forms add-on
  • 2,500 free texts
  • 10,000 free email blasts
  • 100 GB storage

Enterprise

Custom

Free

$0/mo
  • Booking website
  • Booking widget
  • Admin App
  • Wordpress widget

Basic

$13/mo
  • Client App
  • Payments, Deposits, Tips
  • Sales (POS)

Standard

$29/mo
  • Branded Client App
  • HIPAA
  • SAML SSO

Premium

Popular
$59/mo
  • Payments PRO
  • QuickBooks, FreshBooks, Xero Integrations
  • White label (page footer)

Enterprise

Custom
  • Cluster Interface
  • Account Manager
  • Queue Manager
  • High Load API
  • Customised Contracts
  • White Label
  • Branded Favicon
  • Select data location (UK, US, AU, etc.)

Boulevard vs SimplyBook.me FAQ

Which one is cheaper?
SimplyBook.me is the cheaper option, starting at $13/mo vs $176/mo for Boulevard.
Can I use either one for free?
SimplyBook.me has a free plan. Boulevard doesn't — you'll need to pay from day one.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Boulevard: This sits on the pricier end of the salon/spa software category — $176 to $410+ per location before add-on fees is a real commitment, especially for multi-location businesses paying that per site. They're clearly not chasing the budget solo-practitioner market; they're going after established, multi-location beauty and wellness brands that'll treat this as a serious ops investment. SimplyBook.me: SimplyBook.me sits squarely in the budget-to-mid-range bracket compared to players like Acuity or Mindbody, undercutting them significantly at the entry tiers while still offering a legit free plan competitors mostly don't. They're clearly hunting small service businesses and solopreneurs who'd otherwise get priced out or overwhelmed by heavier platforms.

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