Brevo vs Drip Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Brevo pricing | Drip pricing | |
|---|---|---|
| Starts at | $9/mo | $39/mo |
| Number of plans | 4 | 1 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | hybrid | usage-based |
Price is one row. To weigh the features too, use our feature comparison template →
Starter
- From 5,000 emails per month
- Email & SMS
- Drag & Drop email editor
- Email templates
- AI content generator
- Advanced segmentation
- Forms
- Basic reporting & analytics
- Email support
Standard
Popular- Marketing automation
- A/B testing
- Advanced email reporting
- AI send time optimization
- Web & event tracking
- Landing pages
- No Brevo logo
Professional
- From 150,000 emails per month
- Additional marketing channels
- Multi-user access
- Contact scoring
- Advanced ecommerce features
- AI segmentation
- AI Data Analyst
- Phone support
- Deliverability Specialist support
Enterprise
- Multi-account management
- Custom objects
- Brevo Mobile Wallet
- Custom loyalty engine
- Custom data integrations
- Dedicated IP
- SSO & SAML
- Tailored onboarding
- CSM support
Drip
- 1-2,500 people
- Unlimited email sends
- Drip MCP connection
- Email support
- Chat and email support
- Dynamic segments
- Onsite campaigns
- Up to 50 workflows
- Unlimited sub-accounts
- Open API access
- Free migration
- Personalized onboarding
Brevo vs Drip FAQ
- Which one is cheaper?
- Brevo starts lower at $9/mo, compared to $39/mo for Drip.
- Can I use either one for free?
- Brevo has a free plan. Drip doesn't — though they do offer a free trial.
- How do they charge?
- Different approach here. Brevo uses hybrid pricing, while Drip goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Brevo: Brevo undercuts Mailchimp and HubSpot hard at the entry level — $9-18/mo is aggressively cheap for a tool that includes SMS and CRM features most competitors gate higher. But that Professional cliff to $499 shows they're not trying to be the budget option all the way up; they're using cheap entry pricing to land small businesses, then charging premium once you need real team functionality. Drip: At $39/mo entry, Drip sits mid-pack against Klaviyo and Mailchimp — not the budget pick, but not premium either. It's clearly courting ecommerce brands who want automation depth without enterprise pricing, betting that list-based pricing feels fairer than flat tiers as they scale.
Still deciding? See the best Brevo alternatives or the best Drip alternatives, ranked with verified pricing.
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