Brevo vs Zoho Campaigns Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Brevo | Zoho Campaigns | |
|---|---|---|
| Starts at | $9/mo | $3/mo |
| Number of plans | 5 | 3 |
| Free plan | ||
| Free trial | — | |
| Pricing model | hybrid | usage-based |
Free
Starter
- From 5,000 emails per month
- Email & SMS
- Drag & Drop email editor
- Email templates
- AI content generator
- Advanced segmentation
- Forms
- Basic reporting & analytics
- Email support
Standard
Popular- Marketing automation
- A/B testing
- Advanced email reporting
- AI send time optimization
- Web & event tracking
- Landing pages
- No Brevo logo
Professional
- From 150,000 emails per month
- Additional marketing channels
- Multi-user access
- Contact scoring
- Advanced ecommerce features
- AI segmentation
- AI Data Analyst
- Phone support
- Deliverability Specialist support
Enterprise
- Multi-account management
- Custom objects
- Brevo Mobile Wallet
- Custom loyalty engine
- Custom data integrations
- Dedicated IP
- SSO & SAML
- Tailored onboarding
- CSM support
Forever Free
- Up to 2K contacts
- 6,000 emails/month
- 5 users
- Signup forms
- Limited ready-to-use email templates
- Compliance check
STANDARD
Popular- Unlimited emails
- 10 users
- Basic segmentation
- Access to all ready-to-use email templates
- Basic drag-and-drop workflows
- Email attachments
- SMS marketing (Add-on)
- Dedicated IP (Add-on)
PROFESSIONAL
- Unlimited emails
- 20 users
- Advanced segmentation
- Contact scoring and tags
- Advanced drag-and-drop workflows
- Cart abandonment and purchase follow-ups with workflows
- Pop-up forms
- Dynamic content
- Email polls
- Batch sending
- Recipient time zone sends
- Recipient optimal open time sends
- SMS marketing (Add-on)
- Dedicated IP (Add-on)
Brevo vs Zoho Campaigns FAQ
- Which one is cheaper?
- Zoho Campaigns is the cheaper option, starting at $3/mo vs $9/mo for Brevo.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Different approach here. Brevo uses hybrid pricing, while Zoho Campaigns goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Brevo: Brevo undercuts Mailchimp and HubSpot hard at the entry level ($9-18/mo is aggressive for what you get), positioning itself as the budget-friendly all-in-one for SMBs graduating from free tools. But that $499 Professional tier is a jarring gap — it signals they're chasing mid-market teams who need serious automation, leaving a pricing no-man's-land between Standard and Professional. Zoho Campaigns: At $3-4.5/mo for 500 contacts, Zoho Campaigns is aggressively cheap compared to Mailchimp or Constant Contact at similar list sizes — this is a value play aimed at budget-conscious SMBs and Zoho ecosystem users, not enterprises chasing premium deliverability or support.
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