Clay vs Hunter Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Clay pricing | Hunter pricing | |
|---|---|---|
| Starts at | $200/mo | $49/mo |
| Number of plans | 4 | 5 |
| Free plan | ||
| Free trial | — | |
| Pricing model | hybrid | hybrid |
Price is one row. To weigh the features too, use our feature comparison template →
Free
- Unlimited seats and tables
- Run multi-provider waterfalls
- Run up to 200 rows per table
- Enrich with Claygent
- Bring your own API key
Launch
- Enrich phone numbers
- Run unlimited search with Audiences
- Track job changes and other signals
- Reuse functions across workflows
- Send emails via Clay or integrations
Growth
Popular- Auto-sync & enrich CRM
- Auto-sync with data warehouse
- Unlimited search, 250k Audience import
- Integrate with any HTTP API
- Automate any signal via webhook
- Track web intent signals
- Unlimited ad audiences
- Buy domains and emails for the Clay Sequencer
- Get priority support
Enterprise
- Run unlimited search and unlimited imports with Audiences
- User Groups
- Single Sign-On (SSO/SAML)
- SCIM Provisioning
- IP Allowlists
- Credit Budgeting
- Workflow and Workbook Limits
- Connection Controls
- Role-based access control (RBAC)
- Custom CSA and DPA
- Get dedicated growth strategist
Free
- 50 credits per month
- Basic Discover B2B database filters
- AI Assistant in Discover
- Connect 1 email account
- 500 recipients per sequence
- Unlimited team members
- Regular support
Starter
- 2,000 credits per month
- 24,000 credits per year
- Auto-verification
- Lead enrichment
- Advanced Discover filters
- AI Assistant in Discover
- Connect 3 email accounts
- AI Writing Assistant
- Unlimited team members
- Priority support
Growth
Popular- 10,000 credits per month
- 120,000 credits per year
- Auto-verification
- Lead enrichment
- Advanced Discover filters
- AI Assistant in Discover
- Connect 10 email accounts
- AI Writing Assistant
- Unlimited team members
- Priority support
Scale
- 25,000 credits per month
- 300,000 credits per year
- Auto-verification
- Lead enrichment
- Advanced Discover filters
- AI Assistant in Discover
- Connect 20 email accounts
- AI Writing Assistant
- Unlimited team members
- Priority support + Account manager
Enterprise
- Custom number of credits
- Auto-verification
- Lead enrichment
- AI Assistant in Discover
- Custom number of connected email accounts
- AI Writing Assistant
- Unlimited team members
- Priority support + Account manager
Clay vs Hunter FAQ
- Which one is cheaper?
- Hunter is the cheaper option, starting at $49/mo vs $200/mo for Clay.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Clay: Clay sits mid-to-premium in the sales data and enrichment space. At $200 to start, it's well above entry-level lead tools but below enterprise data suites like ZoomInfo. They're betting that stacking many data providers and automations in one workflow builder justifies paying more than a point-solution competitor. Hunter: Hunter sits in the middle of the email-finding/verification pack — pricier than bare-bones scrapers but way cheaper than full sales intelligence platforms like ZoomInfo or Apollo's upper tiers. They're going after small-to-mid sales and marketing teams who want solid deliverability without buying an entire GTM suite.
Still deciding? See the best Clay alternatives or the best Hunter alternatives, ranked with verified pricing.
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