Close vs Keap Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Close pricing Keap pricing
Starts at $19/mo $299/mo
Number of plans 4 1
Free plan — —
Free trial
Pricing model hybrid hybrid

Price is one row. To weigh the features too, use our feature comparison template →

Solo

$19/mo
  • Includes 500 AI credits per user/month
  • Limited to 1 user
  • Limited to 10k leads

Essentials

$49/mo
  • Includes 1,000 AI credits per user/month
  • Unlimited contacts & leads
  • Team collaboration features
  • Built-in forms, email, calling & SMS
  • Centralized inbox & task list

Growth

Popular
$109/mo
  • Includes 1,500 AI credits per user/month
  • Automated workflows
  • Use Chloe in Workflows
  • Power dialer
  • Custom activities
  • Send bulk email

Scale

$149/mo
  • Includes 2,000 AI credits per user/month
  • Role-based access & permissions
  • Lead visibility rules
  • Predictive dialer
  • Unlimited call recording retention
  • Live call coaching

Keap

$299/mo
  • Customer relationship management (CRM)
  • Contact management
  • Contact segmentation (tags)
  • Contact lists, filters, and saved searches
  • Tasks
  • Notes
  • Company records
  • Custom fields
  • Lists
  • Automation history
  • Lead scoring
  • Customizable dashboard
  • Landing pages
  • Multi-page sales funnels
  • Forms
  • Email marketing
  • Email broadcasts
  • 1:1 email messages
  • Newsletters
  • AI Content Assistant
  • AI Automation Assistant
  • Text marketing
  • 1:1 text messages
  • Text message broadcasts
  • Automated text messaging
  • Reply handling
  • Dedicated business phone line
  • Mobile app
  • Lead source tracking
  • Sales pipeline
  • Appointment scheduler
  • Quotes
  • Invoices
  • Checkout forms
  • Order bumps
  • Promo codes
  • Native payment processor (U.S.)
  • One-time payments
  • Recurring payments
  • Third-party payment processors (U.S. and international)
  • Internal forms
  • Google reviews
  • Third-party integrations
  • Employee reminders
  • My Day
  • Task management
  • Billing automation
  • Credit card expiration reminders
  • Pipeline automation
  • API & webhooks
  • Native Zapier integration
  • Reports
  • Reporting hub
  • Email deliverability health dashboard
  • Default user roles
  • Custom user roles, groups & permissions
  • Merge duplicate contacts
  • Gmail and Outlook sync
  • Dedicated Customer Success Manager
  • U.S.-based phone support
  • 24/7 chat support
  • Keap Academy
  • Keap Community

Close vs Keap FAQ

Which one is cheaper?
Close starts lower at $19/mo, compared to $299/mo for Keap.
Can I use either one for free?
Neither has a free plan. But Close and Keap offer a free trial.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Close: Close sits mid-market — pricier than bare-bones CRMs like Pipedrive's entry tier but cheaper than HubSpot Sales Hub or Salesforce once you factor in their usage fees. They're clearly targeting scrappy inside-sales teams who want calling built into the CRM rather than bolting on a separate dialer tool.

Still deciding? See the best Close alternatives or the best Keap alternatives, ranked with verified pricing.

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