Cognito Forms vs User Interviews Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Cognito Forms pricing | User Interviews pricing | |
|---|---|---|
| Starts at | $24/mo | $36/mo |
| Number of plans | 5 | 3 |
| Free plan | — | |
| Free trial | — | |
| Pricing model | hybrid | usage-based |
Price is one row. To weigh the features too, use our feature comparison template →
Individual
- 100 entries / mo.
- 1 user
- Payments available
- Includes Cognito Forms branding
Pro
- 2,000 entries / mo.
- 1 user
- Electronic Signatures
- Save & Resume
- Remove Cognito Forms branding
Team
Popular- 10,000 entries / mo.
- 5 users
- Workflow & Approvals
- Data Lookups
Business
- 25,000 entries / mo.
- 10 users
- 5 guests
- Folder Permissions
- 1 year Audit Log History
- 50,000 API requests / mo.
Enterprise
- Unlimited entries
- 20 users
- 20 guests
- HIPAA Compliance
- Single Sign-on
- Custom Document Templates
Pay As You Go
- Access to 7.5 million participants
- Rich targeting & screening
- Scheduling automation
- Incentive distribution
- Quota tracking
- Research tool integrations
- AI insights & analysis
- Unlimited seats
- Project coordinator & live chat support
Essential
Popular- Save 27% per session
- Further discounts for tasks and surveys
- Quota automation
- Re-invite past participants
- Customer success support
Custom
- Best rate guaranteed
- Deep discounts for tasks and surveys
- Negotiable contract terms
- Security review
- Prioritized project support
- Enterprise customer success manager
- Custom onboarding
Cognito Forms vs User Interviews FAQ
- Which one is cheaper?
- Cognito Forms starts lower at $24/mo, compared to $36/mo for User Interviews.
- Can I use either one for free?
- Cognito Forms has a free plan. User Interviews doesn't — you'll need to pay from day one.
- How do they charge?
- Different approach here. Cognito Forms uses hybrid pricing, while User Interviews goes with usage-based. That changes the math depending on your team size and usage.
- Which one is a better deal?
- Depends on what you need. Cognito Forms: They're the value play, anchored by a free plan and unlimited forms and payments, which is a pointed contrast to Jotform and Typeform, where form counts and response caps bite earlier. That puts them in the mid-to-low range, and the Enterprise tier at $199 is still modest compared to what enterprise form tools usually charge. User Interviews: Sitting in the usage-based middle tier of the research ops space — not a cheap self-serve tool, but not enterprise-only like Gartner-adjacent research platforms either. They're chasing teams that already know research needs to scale but don't want a flat per-seat SaaS bill for tools half their org won't touch.
Still deciding? See the best Cognito Forms alternatives or the best User Interviews alternatives, ranked with verified pricing.
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