Constant Contact vs Drip Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
| Constant Contact | Drip | |
|---|---|---|
| Starts at | $10/mo | $39/mo |
| Number of plans | 4 | 1 |
| Free plan | — | — |
| Free trial | — | |
| Pricing model | usage-based | usage-based |
Lite
- Easy to use drag-and-drop email editor, AI copy generator, and email templates
- Automatic posts on Facebook, Instagram, LinkedIn, and others to find new customers
- Basic: See what worked and what didn't
- 1 automation template
- Easy contact management, web signup forms, and 1 custom segment
- Powerful social media ads manager
- Host events, sell products, and take payments
- Import your data using 300 integrations, including Google, Microsoft, Facebook, Canva, LinkedIn, Vimeo, Zapier, Shopify, Eventbrite and more!
- Live phone and chat with marketing experts
- Live 1:1 onboarding with experts to help you get started fast
- Users
- Monthly email sends
- Drag & drop email templates
- BrandKit
- AI content recommendations
- Polls & surveys
- Reach and engagement reporting
- Newsletter archive
- Inbox preview
- Automations templates
- Post on Facebook, Instagram, LinkedIn
- Post short video
- Social reporting
- SMS campaigns
- Manage your contacts
- Web sign-up forms
- Contact segmentation
- Social media ads manager
- Registration form
- Payments
- Sell products & services
- Marketing campaign calendar
- 300+ integrations
Standard
Popular- Easy to use drag-and-drop email editor, AI copy generator, and email templates
- Email scheduling and subject line testing
- Schedule all social media posts in advance
- Advanced: See who opens and clicks on emails
- 3 automation templates, AI campaign builder, and automatic resend to non-openers
- Easy contact management, web signup forms, and 10 custom segments
- Powerful social media ads manager
- Host events, sell products, and take payments
- Import your data using 300 integrations, including Google, Microsoft, Facebook, Canva, LinkedIn, Vimeo, Zapier, Shopify, Eventbrite and more!
- Live phone and chat with marketing experts
- Live 1:1 onboarding with experts to help you get started fast
- Users
- Monthly email sends
- Drag & drop email templates
- BrandKit
- AI content recommendations
- Polls & surveys
- Scheduled email sends
- Subject line A/B testing
- Subject line recommendations
- Subject line personalization
- Reach and engagement reporting
- Drilldown reporting
- Engagement heat map
- Newsletter archive
- Inbox preview
- Automations templates
- Resend to non-openers
- Post on Facebook, Instagram, LinkedIn
- Post short video
- Social reporting
- Schedule posts in advance
- SMS campaigns
- Text-to-join
- SMS reporting
- Manage your contacts
- Web sign-up forms
- Contact segmentation
- Engagement segmentation
- Social media ads manager
- Registration form
- Payments
- Sell products & services
- Marketing campaign calendar
- 300+ integrations
- Campaign Builder
Premium
- Same as Standard, plus dynamic content
- Same as Standard
- Same as Standard
- Same as Standard, plus unlimited templates, custom automations, ecommerce templates, auto-send welcome emails
- Same as Lite with unlimited custom segments
- Same as Standard, plus Facebook lookalike targeting, Google Ad Manager, and SEO recommendations
- Host events, sell products, and take payments
- Import your data using 300 integrations, including Google, Microsoft, Facebook, Canva, LinkedIn, Vimeo, Zapier, Shopify, Eventbrite and more!
- Dedicated priority support team
- Priority onboarding by dedicated team
- Users
- Monthly email sends
- Drag & drop email templates
- BrandKit
- AI content recommendations
- Polls & surveys
- Scheduled email sends
- Subject line A/B testing
- Subject line recommendations
- Subject line personalization
- Dynamic content in email
- Reach and engagement reporting
- Drilldown reporting
- Engagement heat map
- Newsletter archive
- Inbox preview
- Automations templates
- Resend to non-openers
- Ecommerce automation templates
- Custom automations
- Post on Facebook, Instagram, LinkedIn
- Post short video
- Social reporting
- Schedule posts in advance
- SMS campaigns
- Text-to-join
- SMS reporting
- Manage your contacts
- Web sign-up forms
- Contact segmentation
- Engagement segmentation
- Ecommerce segmentation
- Social media ads manager
- Facebook Lookalike Ad targeting
- Google Ads Manager
- Registration form
- Payments
- Sell products & services
- Marketing campaign calendar
- 300+ integrations
- Campaign Builder
- Revenue reporting
- SEO recommendations
Teams
Drip
- 1-2,500 people
- Unlimited email sends
- Email support
- Dynamic segments
- Onsite campaigns
- Up to 50 workflows
- Unlimited sub-accounts
- Open API access
- Free migration
- Personalized onboarding
Constant Contact vs Drip FAQ
- Which one is cheaper?
- Constant Contact starts lower at $10/mo, compared to $39/mo for Drip.
- Can I use either one for free?
- Neither has a free plan. But Drip offers a free trial.
- How do they charge?
- Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Constant Contact: They're mid-market priced — not as cheap as Brevo or Mailchimp's entry tiers, but not touching ActiveCampaign or Klaviyo on the high end either. The nonprofit discount (up to 30%) suggests they're actively courting mission-driven orgs as a distinct customer segment, which is a smart niche play. Drip: At $39/mo for 2,500 contacts, Drip sits mid-market — more expensive than Mailchimp's entry point but positioned as a specialist ecommerce tool rather than a generic ESP. They're going after DTC brands who've outgrown basic email and want deeper Shopify/WooCommerce integration without paying Klaviyo prices.
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